# Plaud: robotics company

Canonical ID: `ddf063e5-155d-4d2c-ac78-5e247021ed5f`

## Key facts

- **CEO:** Nathan Xu (Xu Gao), Co-Founder
- **Product:** NotePin S — $159 wearable AI voice recorder (64GB, 112 languages)
- **Price:** $159 (device) + optional $99/year Pro plan (6,000 min transcription)
- **Revenue:** $250M ARR (bootstrapped, profitable)
- **Funding:** Bootstrapped — no VC funding (raised ~$5M angel only)
- **Financial stage:** Mature — $250M ARR, profitable, no VC

- **Slug:** plaud
- **HQ:** USA

## Models

- [NotePin S](/models/plaud-notepin-s.md) (wearable) (id: `7b5e0ec3-0b09-436a-99e6-9d7232421a2e`)

## Current leadership (1)

- [Nathan Xu (Xu Gao)](/people/nathan-xu.md) CEO & Co-Founder (SEC-verified)

## Founders (1)

- [Nathan Xu (Xu Gao)](/people/nathan-xu.md) (cofounder)

## Supplies to

_No verified supply relationships on file. Supply-chain coverage is being added across the registry; check back as the seed populates this company's outbound edges._

_Outbound supply edges. Each appears when verified with at least two strong sources. Sources are append-only; corrections add new sources rather than rewrite history._

## Common questions

### What is Plaud?

Bootstrapped AI hardware company building wearable AI note-taking devices, including the NotePin S ($159) and PLAUD Note. Founded by CEO Nathan Xu (Xu Gao), Plaud has reached $250M ARR without VC funding, making it one of the few profitable AI hardware startups. The NotePin S is a wearable AI voice recorder with 64GB storage, transcription in 112 languages, and AI summarization. Optional Pro plan at $99/year for 6,000 minutes of transcription.

### What does Plaud make?

Plaud has 1 robot model on the DEPLOY registry: NotePin S (Plaud builds physical robots).

### Where is Plaud headquartered?

Plaud is headquartered in USA.

### Where does Plaud operate robots?

Plaud is a robot manufacturer and does not directly operate deployments on the DEPLOY registry. Its products are deployed by customer operators; see the company page for the verified deployment record.

### Is Plaud a top robotics company?

On DEPLOY's intelligence score, which blends verified deployments, funding, hiring, media, safety, and IP signals, Plaud ranks in roughly the top 100% of companies tracked by the registry.


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