# Figure 03 at Catalyst Brands Reno Distribution Logistics Center — deployment

Canonical ID: `5b32e192-0f45-492d-a06b-e49e1ecbbe65`

Figure AI signed a commercial agreement with Catalyst Brands, announced May 26, 2026, to deploy Figure 03 humanoid robots across the retailer's distribution and logistics network, beginning at the Reno, Nevada Distribution Logistics Center. This is the first major retail-distribution-sector humanoid deployment. Figure 03 will initially aid associates in the facility's Joey Pouch sorting system sequencing, a computerized induction, sorting, and packing system. The Reno facility underwent a $40 million infrastructure update in 2024.

## Key facts

- **Operator:** Catalyst Brands (formed Jan 2025, JCPenney + SPARC Group; 1,800 retail locations)
- **Robot:** Figure 03 (F03), third-generation
- **Facility:** Reno, Nevada Distribution Logistics Center
- **Facility infrastructure:** $40M update in 2024
- **Initial task:** Joey Pouch sorting system sequencing (computerized induction, sorting, and packing)
- **Agreement type:** Commercial agreement (announced May 26, 2026)
- **Strategic significance:** First major retail-distribution humanoid deployment
- **Catalyst CEO:** Marc Rosen
- **Figure CEO:** Brett Adcock
- **Brand portfolio:** JCPenney, Aéropostale, Brooks Brothers, Lucky Brand, Nautica, Eddie Bauer

**Trust tier:** Catalog entry · 5 sources · not yet field-verified

_Last updated: 2026-05-28_

- **Slug:** figure-03-catalyst-brands-reno
- **Status:** active
- **Model:** [Figure 03](/models/figure-03.md) — id `cab354ed-300c-4fa5-a4a9-f2c66b0a3a0e`
- **Company:** [Figure AI](/companies/figure-ai.md) — id `7107d624-dbc3-4d73-9103-1138ebf6f754`
- **Location:** [Catalyst Brands Reno Distribution Logistics Center](/locations/catalyst-brands-reno-distribution-logistics-center.md) — id `483ef094-0a86-43d3-a369-213e0349c40b`
- **Operator:** [Catalyst Brands](/companies/catalyst-brands.md) — id `9b212f90-4e15-456c-89b8-fdc5d0ad5592`
- **First seen:** 2026-05-26T00:00:00.000Z

## Verification log (0, append-only)

_No verifications recorded._

## Sources (5)

1. **Figure AI — Figure signs agreement with Catalyst Brands (May 26, 2026, primary)** · https://www.figure.ai/news/figure-signs-agreement-with-catalyst-brands
2. **JCPenney Corporate — Catalyst Brands + Figure announcement (May 26, 2026)** · https://corporate.jcpenney.com/
3. **Chain Store Age — Figure 03 at Catalyst Brands** · https://chainstoreage.com/
4. **Humanoids Daily — Catalyst Brands + Figure 03 announcement** · https://humanoidsdaily.com/
5. **Robotics and Automation News — Figure + Catalyst Brands** · https://roboticsandautomationnews.com/

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