{"id":"9cb356b4-d56c-42cd-a427-6af7d57f12ae","name":"General Intuition","slug":"general-intuition","description":"New York-based AI research lab spun out of Medal (the gaming clip-sharing platform) that trains [Foundation](/companies/foundation) models for physical AI using action-labeled video game data. The company builds both action models (which decide what actions to take) and world models (which predict outcomes of actions), betting that gameplay clips with embedded controller inputs provide a scalable training signal for embodied AI. Its models have been demonstrated controlling both virtual game agents and physical quadrupedal robots.","status":"private","founded":2015,"hq":"New York, NY, United States","hqLat":40.7127281,"hqLng":-74.0060152,"hqGeocodedAt":"2026-08-05T14:30:52.712Z","hqAddress":null,"hqPrecision":null,"website":"https://www.generalintuition.com/","fundingTotal":"1094000000","type":"brain","roles":["robot_maker","robot_operator"],"reviewStatus":"reviewed","heatIndex":77,"lifecycleState":"active","supersededByCompanyId":null,"sources":[{"url":"https://www.therobotreport.com/general-intuition-raises-320m-uses-video-game-data-train-robots/","title":"General Intuition raises $320M to use video game data to train robots","sourceName":"The Robot Report"},{"url":"https://x.com/gen_intuition/status/2104901412987748860","title":"General Intuition company X: raised another $220M at $6.2B","sourceName":"X (@gen_intuition)","publishedAt":"2026-09-29"},{"url":"https://mobilegamer.biz/general-intuition-raises-220m-at-6-2bn-valuation-trains-ai-on-gameplay-clips/","title":"General Intuition raises $220m at $6.2bn valuation, trains AI on gameplay clips","sourceName":"Mobilegamer.biz","publishedAt":"2026-09-29"}],"keyFacts":[{"label":"Funding","value":"$320M Series A"},{"label":"Training approach","value":"Video game clips with embedded action labels"},{"label":"Output","value":"World models + agentic models for physical environments"},{"label":"CEO","value":"Pim de Witte"},{"label":"Co-founders","value":"Eloi Alonso, Adam Jelley, Vincent Micheli"},{"label":"CPO","value":"Kent Rollins"},{"label":"Total Funding","value":"At least ~$674M disclosed across seed ($134M) + Series A ($320M) + Series B ($220M) ([company-stated](https://x.com/gen_intuition/status/2104901412987748860); [Mobilegamer.biz](https://mobilegamer.biz/general-intuition-raises-220m-at-6-2bn-valuation-trains-ai-on-gameplay-clips/); prior registry seed/A figures). Cap: sum of disclosed rounds; may omit undisclosed"},{"label":"Valuation","value":"$6.2B (company-stated Series B, Sep 2026; [company-stated](https://x.com/gen_intuition/status/2104901412987748860); [Mobilegamer.biz](https://mobilegamer.biz/general-intuition-raises-220m-at-6-2bn-valuation-trains-ai-on-gameplay-clips/)). Prior: $2.3B post-money Series A (June 2026)"},{"label":"Lead Investor","value":"Khosla Ventures"},{"label":"Other Investors","value":"General Catalyst, Jeff Bezos (Bezos Expeditions), Eric Schmidt, Innovation Endeavors, Hedosophia, Nico Rosberg"},{"label":"Compute Partner","value":"CoreWeave"},{"label":"Parent Company","value":"Spun out of Medal (gaming clip platform)"},{"label":"API Status","value":"Commercial API in limited preview; broader release planned summer 2026"},{"label":"Series B (in-talks)","value":"SUPERSEDED Sep 29 2026: company and trade press now frame the round as closed at $220M / $6.2B valuation (see keyFact \"Series B $220M at $6.2B (company-stated, Sep 2026)\"). Prior Aug 2026 TechCrunch \"in talks\" / ~$6B pre-money note is historical only"},{"label":"Series B investors","value":"Valor Equity Partners, Point72 Ventures, Seven Seven Six (new); Khosla Ventures, General Catalyst (existing)"},{"label":"Series B $220M at $6.2B (company-stated, Sep 2026)","value":"Company-stated ([company-stated](https://x.com/gen_intuition/status/2104901412987748860); also [Mobilegamer.biz](https://mobilegamer.biz/general-intuition-raises-220m-at-6-2bn-valuation-trains-ai-on-gameplay-clips/)): General Intuition said it raised another $220M at a $6.2B valuation. Mobilegamer.biz, citing CEO Pim de Witte / LinkedIn and the company, says the round was led by Valor Equity Partners with participation from Atreides, 776, Point72, Khosla Ventures, and General Catalyst; funds to grow NY and Europe teams; partner waitlist for early model access. Cap: company X + trade press; corrects prior \"in talks\" framing. Prior Series A was $320M at $2.3B (June 2026)"}],"aliases":[],"collisionRisk":"low","reviewNote":null,"atsProvider":null,"atsSlug":null,"factoryLocations":null,"manufacturingCapacity":null,"orgType":null,"burnSignal":null,"litigationEvents":null,"insurancePostureDisclosed":null,"unitEconomicsDisclosed":null,"tickerSymbol":null,"stockExchange":null,"secCik":null,"revenueUsd":null,"revenueBasis":null,"revenueAsOf":null,"employeeCount":42,"employeeCountBasis":null,"employeeCountAsOf":null,"marketCapUsd":null,"marketCapAsOf":null,"marketCapSource":null,"createdAt":"2026-07-02T14:59:48.468Z","updatedAt":"2026-09-29T18:03:45.316Z","jsonLd":{"@context":"https://schema.org","@type":"Organization","@id":"https://registry.deploy.report/companies/general-intuition","url":"https://registry.deploy.report/companies/general-intuition","name":"General Intuition","description":"New York-based AI research lab spun out of Medal (the gaming clip-sharing platform) that trains [Foundation](/companies/foundation) models for physical AI using action-labeled video game data. The company builds both action models (which decide what actions to take) and world models (which predict outcomes of actions), betting that gameplay clips with embedded controller inputs provide a scalable training signal for embodied AI. Its models have been demonstrated controlling both virtual game agents and physical quadrupedal robots.","identifier":"9cb356b4-d56c-42cd-a427-6af7d57f12ae","foundingDate":"2015","address":"New York, NY, United States","publisher":{"@id":"https://deploy.report/#organization"}},"framework_metadata":{"framework_schema_version":"0.1.0","verification_status":"verified","maturity_stage":null,"lifecycle_state":null,"architectural_position":{"cohort":null,"sub_cohorts":[]},"within_cohort_verified_vs_claimed_pair":null,"cap_flags":[],"verification_depth":{"sources_count":3,"primary_source_types":["secondary-trade-publication"]}}}