{"id":"cdd61a39-b49d-4e9a-b944-4b98a9bd9d79","name":"The Swatch Group","slug":"swatch-group","description":"The Swatch Group is a Swiss watchmaker and manufacturer of watches, movements, and microelectronics. Founded in 1983 by Nicolas G. Hayek through the merger of ASUAG and SSIH, the Group produces watches under 18+ brands including Swatch, Omega, Tissot, Breguet, Blancpain, and Harry Winston. The Group also operates EM Microelectronic, an RFID and microelectronics division, and has ventured into AI-designed watches with its AI-DADA product.","status":"active","founded":1983,"hq":"Biel/Bienne, Switzerland","fundingTotal":null,"type":"both","reviewStatus":"reviewed","lifecycleState":"active","supersededByCompanyId":null,"sources":[{"url":"https://www.swatchgroup.com/","title":"Swatch","date_accessed":"2026-06-07"}],"keyFacts":[{"label":"HQ","value":"Switzerland"}],"aliases":[],"collisionRisk":"low","reviewNote":null,"atsProvider":null,"atsSlug":null,"factoryLocations":null,"manufacturingCapacity":null,"orgType":null,"burnSignal":null,"litigationEvents":null,"insurancePostureDisclosed":null,"unitEconomicsDisclosed":null,"tickerSymbol":null,"stockExchange":null,"secCik":null,"revenueUsd":null,"revenueBasis":null,"revenueAsOf":null,"employeeCount":null,"employeeCountBasis":null,"employeeCountAsOf":null,"marketCapUsd":null,"marketCapAsOf":null,"marketCapSource":null,"createdAt":"2026-06-08T05:01:13.178Z","updatedAt":"2026-07-31T15:05:07.359Z","jsonLd":{"@context":"https://schema.org","@type":"Organization","@id":"https://registry.deploy.report/companies/swatch-group","url":"https://registry.deploy.report/companies/swatch-group","name":"The Swatch Group","description":"The Swatch Group is a Swiss watchmaker and manufacturer of watches, movements, and microelectronics. Founded in 1983 by Nicolas G. Hayek through the merger of ASUAG and SSIH, the Group produces watches under 18+ brands including Swatch, Omega, Tissot, Breguet, Blancpain, and Harry Winston. The Group also operates EM Microelectronic, an RFID and microelectronics division, and has ventured into AI-designed watches with its AI-DADA product.","identifier":"cdd61a39-b49d-4e9a-b944-4b98a9bd9d79","foundingDate":"1983","address":"Biel/Bienne, Switzerland","publisher":{"@id":"https://deploy.report/#organization"}},"framework_metadata":{"framework_schema_version":"0.1.0","verification_status":"verified","maturity_stage":null,"lifecycle_state":null,"architectural_position":{"cohort":null,"sub_cohorts":[]},"within_cohort_verified_vs_claimed_pair":null,"cap_flags":[],"verification_depth":{"sources_count":1,"primary_source_types":[]}}}