{"id":"aaa18040-63ad-4a39-9e6a-d8677e0816c9","slug":"mondelez-international-x-accenture-ai-powered-marketing","name":"Mondelez International x Accenture AI-Powered Marketing","partnershipType":"technology","status":"active","announcedDate":null,"startDate":null,"endDate":null,"summary":"Mondelez International partnered with Accenture to advance AI-powered marketing capabilities including generative AI for content creation. Accenture established a digital core enabling Mondelez to collect and process real-time data using gen AI for contextualized insights across the company.","sources":[{"url":"https://ir.mondelezinternational.com/news-releases/news-release-details/mondelez-international-joins-forces-accenture-and-publicis","title":"Mondelez International Joins Forces with Accenture and Publicis Groupe to Advance AI-Powered Marketing Capabilities","sourceName":"Mondelez International Investor Relations"}],"verificationPosture":"verified","reviewStatus":"reviewed","createdAt":"2026-08-22T18:43:59.788Z","updatedAt":"2026-08-22T19:21:48.102Z","parties":[{"id":"e3336dd9-ac79-41ce-9ae2-1c3fdab39d64","partnershipId":"aaa18040-63ad-4a39-9e6a-d8677e0816c9","companyId":"94eee671-f267-4ea6-9d4d-52a689f2e440","externalName":null,"role":"customer","createdAt":"2026-08-22T18:44:00.170Z","company":{"id":"94eee671-f267-4ea6-9d4d-52a689f2e440","slug":"mondelez","name":"Mondelez International"}},{"id":"6e74d26a-afdc-4b40-9a63-37a18c986951","partnershipId":"aaa18040-63ad-4a39-9e6a-d8677e0816c9","companyId":null,"externalName":"Accenture","role":"technology_provider","createdAt":"2026-08-22T18:44:00.548Z","company":null}]}