{"id":"0b65d286-9a96-4724-a9b1-eb1b904b39a8","modelId":"cab354ed-300c-4fa5-a4a9-f2c66b0a3a0e","versionId":null,"locationId":"b1fd261a-60e0-413d-abcd-d4537b36b793","operatorId":"ac95caa3-7e03-4dfc-8755-8ee3b632c864","ownerId":null,"slug":"figure-03-spartanburg-south-carolina-usa","status":"operational","firstSeen":"2026-01-01T00:00:00.000Z","statusChangeReason":null,"contractType":null,"pilotOutcome":null,"endedAt":null,"sourceQualityTier":null,"manufacturerSerial":null,"reviewStatus":"unreviewed","sources":[{"url":"https://www.press.bmwgroup.com/global/article/detail/T0458778EN/bmw-group-advances-the-use-of-physical-ai-in-production-with-figure-03-project-in-spartanburg","label":"BMW Group advances the use of Physical AI in production with Figure 03 project in Spartanburg","title":"BMW Group advances the use of Physical AI in production with Figure 03 project in Spartanburg","mediaType":"article","sourceName":"BMW Group Press","publishedAt":"2026-06-25"},{"url":"https://www.figure.ai/news/f-03-at-bmw","label":"F.03 Arrives at BMW","title":"F.03 Arrives at BMW","mediaType":"article","sourceName":"Figure AI","publishedAt":"2026-01-01"}],"notes":"Figure 03 deployed in Hall 52 at BMW Group Plant Spartanburg. Successor to Figure 02 pilot. Transition from functional prototype to scalable fleet production.","keyFacts":[],"reviewNote":null,"exposureHours":null,"deploymentMilesEstimate":null,"exposureBasis":null,"customerSegment":null,"scaleTier":null,"contractValueUsd":null,"contractValueBasis":null,"customerCompanyId":null,"customerExternalName":null,"createdAt":"2026-07-07T20:23:36.977Z","updatedAt":"2026-07-08T15:44:09.157Z","model":{"id":"cab354ed-300c-4fa5-a4a9-f2c66b0a3a0e","companyId":"7107d624-dbc3-4d73-9103-1138ebf6f754","modelName":"Figure 03","slug":"figure-03","description":"Figure AI's production-grade general-purpose humanoid, unveiled October 2025. Roughly 5'8\" / ~61 kg with a soft textile exterior, tactile sensing hands, and wireless foot charging; runs Figure's Helix VLA model. Manufactured at Figure's BotQ facility.","formFactor":"humanoid","maturityStage":"commercial","lifecycleState":"active","supersededByModelId":null,"specs":{"hands":"tactile sensing hands","notes":[{"label":"Re-verify 2026-06-04","value":"NEW verified commercial customer: Catalyst Brands (Reno NV distribution center, Joey Pouch sorting; partner-confirmed via the JCPenney/Catalyst newsroom, May 26 2026) - Figure's first partner-confirmed paid commercial logistics deployment (quantities not partner-disclosed). CORRECTION to the BMW framing: per BMW's OWN disclosure, the Spartanburg engagement was a COMPLETED PILOT using Figure 02 in 2025 (~30,000 X3 vehicles over ~1,250 hours / ~10 months); Figure 03 at BMW is only 'under evaluation,' and BMW chose Hexagon's AEON (not Figure) for its first German/Leipzig pilot. REJECT as aggregator drift (contradicted by BMW's primary source): 'Figure 03 commercial at BMW at scale', '40-unit fleet', '$25 per robot-hour', '400% efficiency gain'. Series C $39B post-money (Sept 2025); BotQ manufacturing ramping. maturityStage stays pilot (Catalyst is the genuine commercial step, platform overall still pilot)."}],"mass_kg":61,"ai_system":"Helix VLA","height_cm":173,"weight_kg":"61","drive_mode":"bipedal"},"manufacturerSerial":null,"reviewStatus":"reviewed","sources":[{"url":"https://www.figure.ai/","label":"Figure — Figure 03","title":"Figure — Figure 03","mediaType":"article","sourceName":"Figure AI","publishedAt":"2025-10-09"},{"url":"https://en.wikipedia.org/wiki/Figure_AI","label":"Figure AI (Figure 01-03) — Wikipedia","title":"Figure AI (Figure 01-03) — Wikipedia","mediaType":"article","sourceName":"Wikipedia","publishedAt":"2026-01-01"},{"url":"https://www.figure.ai/news/introducing-figure-03","title":"Introducing Figure 03, the general-purpose home humanoid (purpose-built for Helix) (Oct 2025)","sourceName":"Figure (official)"},{"url":"https://roboticsandautomationnews.com/2025/10/09/figure-unveils-third-generation-humanoid-robot/95351/","title":"Figure unveils third-generation humanoid Figure 03 for home and commercial use (Oct 9, 2025)","sourceName":"Robotics & Automation News"},{"url":"https://www.figure.ai/news/helix","title":"Helix: a Vision-Language-Action model for generalist humanoid control (Feb 2025)","sourceName":"Figure (official)"},{"url":"https://www.figure.ai/news/series-c","title":"Figure exceeds $1B in Series C at $39B post-money valuation (Sept 16, 2025)","sourceName":"Figure (official)"},{"url":"https://corporate.jcpenney.com/2026/05/26/catalyst-brands-taps-figure-ai-for-humanoid-automation/","title":"Catalyst Brands (JCPenney parent) taps Figure AI for humanoid automation, Reno DC (May 26, 2026)","sourceName":"JCPenney / Catalyst Brands (official)"},{"url":"https://www.humanoidsdaily.com/news/figure-inks-commercial-deal-with-catalyst-brands-for-large-scale-humanoid-deployment","title":"Figure inks commercial deal with Catalyst Brands for large-scale humanoid deployment (May 2026)","sourceName":"Humanoids Daily"},{"url":"https://chainstoreage.com/jcpenney-parent-catalyst-brands-enters-humanoid-robot-partnership","title":"JCPenney parent Catalyst Brands enters humanoid robot partnership with Figure (May 2026)","sourceName":"Chain Store Age"},{"url":"https://retailtechinnovationhub.com/home/2026/5/28/retail-technology-innovation-of-the-week-catalyst-brands-connects-with-humanoid-robotics-firm-figure","title":"Catalyst Brands connects with Figure (humanoid robotics) (May 28, 2026)","sourceName":"Retail Technology Innovation Hub"},{"url":"https://www.press.bmwgroup.com/global/article/detail/T0455864EN/bmw-group-to-deploy-humanoid-robots-in-production-in-germany-for-the-first-time?language=en","title":"BMW Group: Spartanburg humanoid pilot completed (Figure 02); first German/Leipzig deployment uses Hexagon AEON, not Figure (partner-side)","sourceName":"BMW Group (official)"},{"url":"https://www.figure.ai/news/figure-signs-agreement-with-catalyst-brands","title":"Figure signs agreement with Catalyst Brands to scale humanoid operations (Reno NV DC; May 2026)","sourceName":"Figure AI (official)"}],"aliases":["F.03","Figure 3"],"collisionRisk":"low","reviewNote":null,"manufacturerTermForTeleop":null,"keyFacts":[{"label":"Height","value":"~173 cm (5'8\")"},{"label":"Weight","value":"~61 kg"},{"label":"Form factor","value":"humanoid"},{"label":"Drive type","value":"bipedal"},{"label":"Autonomy level","value":"runs Figure Helix VLA model"}],"createdAt":"2026-05-25T17:24:19.725Z","updatedAt":"2026-06-28T18:08:07.480Z","company":{"id":"7107d624-dbc3-4d73-9103-1138ebf6f754","name":"Figure AI","slug":"figure-ai","description":"Sunnyvale-based humanoid-robotics company founded in 2022, among the fastest-moving US humanoid developers from prototype to production partnership. Its industrial humanoid [Figure 02](/models/figure-02) ran a flagship production deployment at [BMW](/companies/bmw)'s Spartanburg plant (since ended); the next-generation [Figure 03](/models/figure-03) (with notably dexterous hands, 16 DoF per hand) is its current platform, increasingly oriented toward both industrial RaaS and eventual home use. Figure develops its own [Helix](/brains/helix) vision-language-action AI and operates BotQ, a manufacturing facility tooled to produce up to ~12,000 Figure robots per year.\n\nFinancials: Figure raised over $1 billion in a Series C (September 2025) at a $39 billion valuation, a roughly 15x jump from its $2.6 billion valuation in February 2024, bringing total funding raised to roughly $1.7 billion. Investors include NVIDIA and Qualcomm Ventures.\n\nReality check: Figure's elevated valuation is partly home-market optionality; CEO [Brett Adcock](/people/brett-adcock) has acknowledged home autonomy is not yet ready for unsupervised operation, so near-term revenue is industrial robots-as-a-service. The BMW deployment, though small in unit count, represents genuine factory integration rather than lab demos. BotQ's 12,000/yr is production capacity, not current output.","status":"private","founded":2022,"hq":"Sunnyvale, California, USA","fundingTotal":"2745000000","type":"both","reviewStatus":"reviewed","sources":[{"url":"https://www.figure.ai/","label":"Figure — company website","title":"Figure — company website","mediaType":"article","sourceName":"Figure AI","publishedAt":"2026-01-01"},{"url":"https://en.wikipedia.org/wiki/Figure_AI","label":"Figure AI — Wikipedia","title":"Figure AI — Wikipedia","mediaType":"article","sourceName":"Wikipedia","publishedAt":"2026-01-01"},{"url":"https://techfundingnews.com/figure-ai-raises-over-1b-at-a-39b-valuation-advancing-humanoid-robotics-for-real-world-labour/","label":"Figure AI raised $1B+ at $39B valuation (Series C)","title":"Figure AI raised $1B+ at $39B valuation (Series C)","mediaType":"article","sourceName":"Tech Funding News","publishedAt":"2025-09-17"},{"url":"https://www.figure.ai/news/series-c","title":"Figure Exceeds $1B in Series C Funding at $39B Post-Money Valuation (Sept 16, 2025) - led by Parkway VC; incl. Brookfield, NVIDIA, Intel Capital, Qualcomm Ventures, Salesforce, LG, T-Mobile","sourceName":"Figure AI (official)"},{"url":"https://www.prnewswire.com/news-releases/figure-raises-675m-at-2-6b-valuation-and-signs-collaboration-agreement-with-openai-302074897.html","title":"Figure raises $675M Series B at $2.6B valuation; OpenAI collaboration agreement (Feb 29, 2024)","sourceName":"Figure (PR Newswire)"},{"url":"https://techcrunch.com/2024/02/29/figure-rides-the-humanoid-robot-hype-wave-to-2-6b-valuation-and-openai-collab/","title":"Figure hits $2.6B valuation on $675M Series B (Microsoft, OpenAI, NVIDIA, Bezos, Intel) (Feb 2024)","sourceName":"TechCrunch"},{"url":"https://www.therobotreport.com/figure-ai-raises-675m-to-commercialize-humanoids/","title":"Figure AI raises $675M to commercialize humanoids (Feb 2024)","sourceName":"The Robot Report"},{"url":"https://www.prnewswire.com/news-releases/figure-exceeds-1b-in-series-c-funding-at-39b-post-money-valuation-302556936.html","title":"Figure exceeds $1B Series C at $39B (Parkway, Brookfield, NVIDIA, Intel, LG, Salesforce, T-Mobile, Qualcomm) (Sept 2025)","sourceName":"Figure (PR Newswire)"},{"url":"https://techcrunch.com/2025/09/16/figure-reaches-39b-valuation-in-latest-funding-round/","title":"Figure reaches $39B valuation in Series C (Sept 16, 2025)","sourceName":"TechCrunch"},{"url":"https://www.intelcapital.com/figure-exceeds-1b-in-series-c-funding-at-39b-post-money-valuation/","title":"Figure Series C at $39B (Intel Capital, investor)","sourceName":"Intel Capital"},{"url":"https://www.robotics247.com/article/general_purpose_humanoid_developer_figure_ai_exceeds_1_billion_after_series_c_funding_round","title":"Figure AI exceeds $1B after Series C (Sept 2025)","sourceName":"Robotics 24/7"}],"keyFacts":[{"label":"Valuation","value":"$39B (Series C, Sept 2025), up ~15x from $2.6B (Feb 2024)"},{"label":"Funding raised","value":"~$1.7B total (incl. $1B+ Series C); investors incl. NVIDIA, Qualcomm"},{"label":"Current robot","value":"Figure 03 (16 DoF/hand); Figure 02 ran the BMW Spartanburg production deployment"},{"label":"AI stack","value":"Helix (in-house vision-language-action)"},{"label":"Manufacturing","value":"BotQ facility, up to ~12,000 units/yr capacity (plan)"},{"label":"Flagship deployment","value":"Figure 02 production deployment at BMW Spartanburg (ended)"},{"label":"Near-term model","value":"Industrial RaaS; home autonomy not yet unsupervised-ready (per CEO)"},{"label":"wikidata","value":"https://www.wikidata.org/wiki/Q124647366"},{"label":"Production rate","value":"1 humanoid robot per hour (company-reported by Brett Adcock, up from 1/day)"},{"label":"Figure 03 production ramp","value":"announced April 29, 2026"},{"label":"BotQ","value":"high-volume manufacturing facility for Figure 03"}],"aliases":["Figure","Figure Robotics"],"collisionRisk":"low","reviewNote":null,"atsProvider":"greenhouse","atsSlug":"figureai","createdAt":"2026-05-25T17:24:17.276Z","updatedAt":"2026-07-08T03:04:15.478Z"}},"version":null,"location":{"id":"b1fd261a-60e0-413d-abcd-d4537b36b793","name":"Spartanburg, South Carolina, USA","slug":"spartanburg-south-carolina-usa","kind":"facility","parentLocationId":null,"region":null,"lat":null,"lng":null,"reviewStatus":"unreviewed","aliases":[],"collisionRisk":"high","reviewNote":null,"createdAt":"2026-07-07T20:23:36.193Z","updatedAt":"2026-07-07T20:23:36.193Z"},"operator":{"id":"ac95caa3-7e03-4dfc-8755-8ee3b632c864","name":"BMW Group","slug":"bmw","description":"BMW Group is the global automotive manufacturer whose Spartanburg plant hosted the world's first publicly-documented production-scale humanoid robot deployment in automotive manufacturing. Headquartered in Munich and listed on the Frankfurt Stock Exchange, BMW operates a global production network across more than 30 sites in 15 countries, producing BMW, MINI, and Rolls-Royce vehicles. Following the completion of an 11-month Figure 02 pilot at Plant Spartanburg in November 2025, BMW formalized its physical-AI strategy through the establishment of the Center of Competence for Physical AI in Production, headquartered in Munich, and expanded humanoid deployments to Plant Leipzig in Germany with AEON robots from Hexagon Robotics. Milan Nedeljković, the executive who led BMW's humanoid program from the Spartanburg pilot through the Leipzig expansion, became BMW Group's CEO effective May 14, 2026.\n\nBMW's editorial significance is its phased multi-vendor humanoid evaluation strategy. The company has structured its physical-AI deployment as a deliberately staged path, theoretical assessment, laboratory testing, initial test deployment, full pilot, and has run completed pilots with two different humanoid vendors (Figure AI bipedal, Hexagon Robotics wheeled) across two continents (US and Germany). The leadership transition that brought the humanoid-program executive to the CEO role in May 2026 is a meaningful corporate signal: humanoid integration is now a CEO-level priority at one of the world's largest automotive manufacturers.","status":"ETR: BMW (Frankfurt Stock Exchange)","founded":1916,"hq":"Munich, Germany","fundingTotal":null,"type":null,"reviewStatus":"reviewed","sources":[{"url":"https://www.press.bmwgroup.com/global/article/detail/T0455864EN/bmw-group-to-deploy-humanoid-robots-in-production-in-germany-for-the-first-time?language=en","label":"BMW Group press — humanoid robots in Germany (Plant Leipzig)"},{"url":"https://www.bmwgroup.com/en/news/general/2026/humanoid-robot-in-leipzig.html","label":"BMW Group — humanoid robot in Leipzig"},{"url":"https://www.figure.ai/news/production-at-bmw","label":"Figure AI — Production at BMW"},{"url":"https://www.assemblymag.com/","label":"Assembly Magazine — Spartanburg pilot completion coverage"},{"url":"https://www.repairerdrivennews.com/","label":"Repairer Driven News — Spartanburg pilot completion coverage"},{"url":"https://www.iiot-world.com/artificial-intelligence-ml/robotics/physical-ai-deployment-roi-humanoid-robots/","label":"IIoT World — Physical AI Deployment ROI: BMW's 30,000-car proof"},{"url":"https://thenextweb.com/","label":"The Next Web — BMW Group brings humanoid robots to Germany"},{"url":"https://www.bmwgroup.com/en/investor-relations.html","label":"BMW Group 2026 Annual General Meeting materials"},{"url":"https://robotics.hexagon.com/bmw-deploys-aeon-hexagon-robotics-humanoid/","title":"BMW deploys the Hexagon AEON humanoid in its production sites","sourceName":"Hexagon Robotics"},{"url":"https://www.visit-bmwgroup.com/en/bmw-group-uses-humanoid-robots-in-production-in-germany-for-the-first-time/","title":"BMW Group uses humanoid robots in production in Germany for the first time (AEON, Plant Leipzig)","sourceName":"BMW Group (official)"}],"keyFacts":[{"label":"Scale","value":"30+ production sites in 15 countries; produces BMW, MINI, Rolls-Royce brands"},{"label":"2025 production","value":"millions of vehicles annually across the group"},{"label":"First humanoid deployment","value":"January 2024 partnership announcement, August 2024 first trial, full deployment 2025, Figure 02 at Plant Spartanburg, South Carolina"},{"label":"Spartanburg pilot results (Nov 2025 completion)","value":"11 months, 1,250 operating hours, 30,000+ BMW X3 supported, 90,000+ sheet-metal parts loaded, 84-second cycle time, 99+% placement accuracy"},{"label":"Second humanoid deployment","value":"December 2025 initial test, April 2026 second test, summer 2026 full pilot, AEON (Hexagon Robotics) at Plant Leipzig, Germany; high-voltage battery assembly + component manufacturing"},{"label":"Institutional framework","value":"Center of Competence for Physical AI in Production (Munich)"},{"label":"Leadership signal","value":"Milan Nedeljković, humanoid-program leader, became Group CEO May 14, 2026"},{"label":"Strategic intent","value":"Multi-vendor humanoid evaluation; scaling across global production network as technology matures"},{"label":"Long-time technology partner for Leipzig pilot","value":"Hexagon (sensor technology, software, now Hexagon Robotics)"},{"label":"wikidata","value":"https://www.wikidata.org/wiki/Q26678"},{"label":"wikipedia","value":"https://en.wikipedia.org/wiki/BMW"}],"aliases":["BMW","BMW Group","Bayerische Motoren Werke"],"collisionRisk":"low","reviewNote":null,"atsProvider":null,"atsSlug":null,"createdAt":"2026-05-28T03:07:21.402Z","updatedAt":"2026-06-24T23:51:02.147Z"},"owner":null,"derived":{"trustTier":"unverified","currentPosture":null},"jsonLd":{"@context":"https://schema.org","@type":"Event","@id":"https://registry.deploy.report/deployments/figure-03-spartanburg-south-carolina-usa","url":"https://registry.deploy.report/deployments/figure-03-spartanburg-south-carolina-usa","name":"Figure 03 at Spartanburg, South Carolina, USA","identifier":"0b65d286-9a96-4724-a9b1-eb1b904b39a8","startDate":"2026-01-01T00:00:00.000Z","location":{"@type":"Place","@id":"https://registry.deploy.report/locations/spartanburg-south-carolina-usa","name":"Spartanburg, South Carolina, USA"},"organizer":{"@type":"Organization","@id":"https://registry.deploy.report/companies/bmw","name":"BMW Group"},"about":{"@type":"Product","@id":"https://registry.deploy.report/models/figure-03","name":"Figure 03"},"publisher":{"@id":"https://deploy.report/#organization"}},"framework_metadata":{"framework_schema_version":"0.1.0","verification_status":"unreviewed","maturity_stage":"commercial","lifecycle_state":"active","architectural_position":{"cohort":"humanoid","sub_cohorts":[]},"within_cohort_verified_vs_claimed_pair":null,"cap_flags":[],"verification_depth":{"sources_count":2,"primary_source_types":[]}}}