Funding

Funding + independence

How DEPLOY is funded, what commercial relationships exist with entities in the registry, and how editorial independence is protected. Short version: DEPLOY operates independently of any specific company or commercial relationship in the physical-AI sector it covers.

Operational independence

The DEPLOY editorial framework operates independently of any specific company or commercial relationship. Coverage decisions, cohort inclusion, verification-status calls, and cap-flag framing are made on editorial grounds, not commercial ones. No entity on the registry pays for inclusion, pays for verification, or pays for favorable framing. No entity on the registry pays to suppress unflattering records (incidents, corrections, drift cap-flags).

The verified-vs-claimed framework operates the same way for a deep-pocketed incumbent and an early-stage startup. RingConn and Happy Ring are paired on FDA-clearance verification posture regardless of either company’s relationship to DEPLOY (none in either case); Whoop’s FDA BP dispute appears on the Whoop record regardless of Whoop’s market position.

Commercial relationships

DEPLOY currently has no commercial relationships with entities in the registry. No paid sponsorships. No paid placements. No affiliate relationships. No advisory engagements with companies on file. No equity positions in companies on file.

If any such relationship arises in the future, it will be disclosed on this page and on the affected entity’s methodology surface, with the disclosure carried into every record DEPLOY publishes referencing the entity. The relationship- disclosure procedure is documented in conflicts of interest.

How DEPLOY is funded

DEPLOY operates on self-funded operating capital. The framework + the editorial discipline + the multi-agent operational stack are designed to scale on solo-founder-with-AI-agents economics: the audit-first discipline + framework-laden response discipline + per-commit cadence + standing rules let one editor maintain editorial quality across the breadth of the physical-AI domain.

Path to sustainability runs through the trust-infrastructure positioning the framework establishes:

MCP install momentum. The DEPLOY MCP server gives AI assistants verified ground truth on robots. As AI-assistant ecosystems scale and verification becomes load- bearing for agentic workflows, DEPLOY’s position as the verification authority compounds. Free for individual + small- team use. Future premium-tier monetization for institutional users (insurance carriers, manufacturers, research labs) is on the roadmap.
Consumer app. The verified-vs-claimed framework, applied to consumer-facing physical-AI buying decisions, is a distinct product surface. Consumer-build property (deploy.report) is the foundation; a future consumer app extends the same framework into buying + tracking + alerts.
Trust-infrastructure use cases. Insurance underwriting against verified deployment records; manufacturer-side cross-brand interoperability protocols built on DEPLOY entity IDs; standards-body recognition of the framework as a verification protocol. These are downstream opportunities the framework + MCP V2 protocol-positioning enables.

None of the above sustainability paths involve compromising the editorial framework. Premium tiers gate access to higher rate limits, support, and write operations: not verification outcomes. Verification outcomes are what they are; the rubric is public + the source-quality tiering is deterministic + the canonical worked example pairs anchor the framework operationally.

Conflicts of interest

The conflicts-of-interest policy lives at /conflicts: editorial independence policy, relationship-disclosure procedure, recusal procedure, and the current state (no commercial relationships requiring disclosure).

Contact

For partnership inquiries, institutional access, or coverage questions: hello@deploy.report. For corrections to a specific record: corrections@deploy.report.

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