Robot model
Fetch AMR line
The Zebra/Fetch AMR line comprises the autonomous material-handling robots (RollerTop, CartConnect, FlexShelf, HMIShelf) that Zebra Technologies (NASDAQ: ZBRA)…
- Manufacturer
- Zebra Technologies
- Form factor
- amr
- Maturity
- commercial
- Lifecycle
- discontinued
- Deployments
- 1
Appears inLogistics robots
discontinuedDiscontinued. The product or service is no longer actively pursued by the maker.
Overview
The Zebra/Fetch AMR line comprises the autonomous material-handling robots (RollerTop, CartConnect, FlexShelf, HMIShelf) that Zebra Technologies (NASDAQ: ZBRA) acquired with Fetch Robotics in 2021 for about $290 million and later branded as Zebra Symmetry Fulfillment, running on the FetchCore fleet platform. The registry records it at commercial maturity historically but with lifecycleState=discontinued: on December 9 2025 Zebra filed an SEC 8-K disclosing a decision to dispose of or exit the robotics automation business, taking roughly $80 million in charges, with most staff departing by end-2025 and about a quarter retained to March 2026 to manage existing deployments. The stated reason was that the AMR business was not scaling fast enough. Per the active/retired split, the Model reflects the current (wound-down) direction while historical deployments retain their commercial state.
Verified vs. claimed
- Maturity stage
- commercial(Commercially deployed with revenue-generating operations.)
- Verified deployments
- 1 deployment on file
- Sources on file
- 6 sources, view all
Key facts
Acquisition price
Payload
Pick-rate improvement
Discontinuation charges
Discontinuation date
Specs
Notes
Function
Form Factor
Payload kg
Data & sources
Company filings
1
Press releases
1
News coverage
3
Web sources
1
6 sources backing this record.View all →
Availability and pricing
- Availability
- Discontinued
- Price
- Not publicly disclosed
- Units in field
- Not disclosed
- Sales model
- Not disclosed
- Lead time
- Not disclosed
Pricing
No verified price is on record for Fetch AMR line. Physical-AI systems are often sold through enterprise contracts or operated as a service rather than at a public list price.
Deployments (1)
- Fetch AMR line at Kampenoperational
DHL Supply Chain, acting as Wartsila's logistics partner, deployed Fetch Robotics autonomous mobile robots at Wartsila's central distribution centre in Kampen, the Netherlands.
Fetch AMR line on the deployment map
Where Fetch AMR line is verified operating. Explore the deployment map by place and type.
Recent activity
Every change to this record is dated, sourced, and independently verified where marked.
- Verified media addedVerifiedJun 11, 2026
Freight100 Autonomous Mobile Robot OEM Base | Zebra
- Verified media addedVerifiedJun 4, 2026
Fetch Freight500 autonomous mobile robot
- Record createdJun 3, 2026
Added to the verified registry
- Price point recordedJun 1, 2025
Not announced
- Deployment verifiedVerifiedJul 11, 2017
at Kampen
Manufacturer-attributed media (1)
Manufacturer-supplied media at the model level. Not tied to an independently verified named-site deployment. Verification posture is product-showcase from the maker, distinct from the deployment-verified evidence in the section above.
Legacy Fetch Robotics footage of the Freight500 autonomous mobile robot in a warehouse. The Fetch line moved to Zebra Technologies (2021) and the mobile-robot group was later wound down (2025, assets to Skild AI); facility-bounded material movement.
Supply chain (1)
Sensors
- Intel CorporationIntel RealSense D-series depth cameras -- 3D perception for bin-picking and obstacle avoidancesupplies
Suppliers appear here when verified with at least two strong sources (maker-official / IR / regulatory / standards-body / verified tier-2). Sources are append-only; corrections add new sources rather than rewrite history.
Safety record
No incidents on record for Fetch AMR line.
Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.
Sources (6)
- https://www.zebra.com/us/en/about-zebra/newsroom/press-releases/2021/zebra-technologies-to-acquire-fetch-robotics.html
- https://www.sec.gov/Archives/edgar/data/0000877212/000162828025056882/zbra-20251209.htm
- https://www.therobotreport.com/zebra-technologies-winding-down-fetch-based-mobile-robot-group/
- https://www.robotics247.com/article/zebra_technologies_announces_plan_to_dispose_or_exit_robotics_automation_business_unit
- https://www.therobotreport.com/fetch-robotics-adds-3-amrs-person-to-goods-workflows/
- https://www.dcvelocity.com/material-handling/internal-movement/autonomous-mobile-robots-amrs/zebra-wants-to-sell-off-its-fetch-robotics-arm
Common questions
- What is Fetch AMR line?
- The Zebra/Fetch AMR line comprises the autonomous material-handling robots (RollerTop, CartConnect, FlexShelf, HMIShelf) that Zebra Technologies (NASDAQ: ZBRA) acquired with Fetch Robotics in 2021 for about $290 million and later branded as Zebra Symmetry Fulfillment, running on the FetchCore fleet platform. The registry records it at commercial maturity historically but with lifecycleState=discontinued: on December 9 2025 Zebra filed an SEC 8-K disclosing a decision to dispose of or exit the robotics automation business, taking roughly $80 million in charges, with most staff departing by end-2025 and about a quarter retained to March 2026 to manage existing deployments. The stated reason was that the AMR business was not scaling fast enough. Per the active/retired split, the Model reflects the current (wound-down) direction while historical deployments retain their commercial state.
- How much does Fetch AMR line cost?
- Fetch AMR line's price is not publicly disclosed. DEPLOY has no verified price on record for Fetch AMR line from Zebra Technologies. Physical-AI systems like this are often sold through enterprise contracts or operated as a service rather than at a public list price; check the manufacturer for the latest.
- Is Fetch AMR line actually deployed in the real world?
- Yes. Fetch AMR line is independently verified in real-world operation on the DEPLOY registry, confirmed at named deployment sites with primary sources: not a concept, render, or demo-only.
- Who makes Fetch AMR line?
- Fetch AMR line is made by Zebra Technologies, based in Lincolnshire, Illinois, USA, founded in 1969.
- Where is Fetch AMR line deployed?
- 1 verified deployment of Fetch AMR line is on the DEPLOY registry, including at Kampen.
- Can you buy Fetch AMR line?
- Fetch AMR line is discontinued and no longer sold; its historical record remains on the DEPLOY registry.
- What are alternatives to Fetch AMR line?
- On the DEPLOY registry, comparable amr robots to Fetch AMR line include LocusBot, Stretch, Stan, Chuck.
- How does Fetch AMR line compare to LocusBot?
- Fetch AMR line and LocusBot (Locus Robotics · 6 deployments) are both amr robots on the DEPLOY registry. Fetch AMR line has 1 verified deployment on record. Compare both records for specs, safety, deployments, and verified-vs-claimed autonomy.
- Is Fetch AMR line a top amr?
- On DEPLOY's intelligence score, which blends verified deployments, safety, adoption, media, and IP signals, Fetch AMR line ranks in roughly the top 37% of amr models tracked by the registry.
- What is Fetch AMR line's maturity stage?
- Fetch AMR line is at the commercial stage on the DEPLOY maturity ladder (research, prototype, pilot, commercial, production). Commercial stage means production-grade deployments are operating at named customer sites.
- Is Fetch AMR line still being made?
- Fetch AMR line is discontinued: the product line is permanently ceased; historical records remain on the registry.
- Is Fetch AMR line safe?
- Fetch AMR line has no incidents on record in the DEPLOY registry. This does not constitute a safety guarantee; it reflects the incidents DEPLOY has tracked and verified to date.
Methodology: Verified · 6 sources (2 primary) · last reviewed 2026-07-12
Verification posture
Verified
High confidence
Review state
Stable
Last reviewed 2026-07-12
Maturity + lifecycle
Maturity stage: commercial
Lifecycle: discontinued
Architectural position
Cohort: amr
Sources by quality tier
- 3
- secondary-trade-publication
- Trade publication
- 1
- primary-company-ir
- Company IR disclosure
- 1
- primary-sec-filing
- SEC filing
- 1
- unclassified
- Unclassified source
The framework is documented at /methodology. Corrections at /corrections. Reviewer: DEPLOY editorial team.
Methodology surface for Fetch AMR line.Machine-readable surfaces
- Markdown mirror: /models/zebra-fetch-amr.md
- JSON-LD: embedded in this page’s head
- REST API: /v1/models/d4bf6836-5478-4e9a-82d8-76a07081a491
- Revision history: /models/zebra-fetch-amr/history
- Data documentation: /data
- Query this programmatically: Deploy MCP
Buyer-facing pricing: deploy.report/price/zebra-fetch-amr
Video
ZBRA stock analysis is a critical resource for enterprise tech investors today as Zebra Technologies prints massive earnings while facing regulatory supply chai
Reality vs attention
Fetch AMR line draws attention at the 21st percentile but verifies reality at the 32nd percentile among AMRs. Hype Gap -10.7, 22nd widest among AMRs.
6-month trend
Analysis
Limited independent press and video coverage to date.
Signal flags
Dimension breakdown
Verified signal
Attention (reach, not merit)
DEPLOY Intelligence scores are computed from verified registry data: confirmed deployments, disclosed funding rounds, regulatory filings, active job listings, video viewership, and press coverage. Confidence ratings reflect data availability. Scores update nightly.
DEPLOY Indices — verified vs claimed
Last computed: Jul 19, 2026