AutoStore, Norwegian warehouse automation company developing robotic grid storage and bin-shuttle systems for compact automated warehousing. Listed on OSE.

Where is AutoStore based?

AutoStore is based in Nedre Vats, Norway.

What does AutoStore make?

AutoStore has 1 robot model on the DEPLOY registry: AutoStore System (AutoStore builds both physical robots and the AI that runs them).

Where does AutoStore operate robots?

AutoStore is a robot manufacturer and does not directly operate deployments on the DEPLOY registry. Its products are deployed by customer operators; see the company page for the verified deployment record.

AutoStore has no incidents on record in the DEPLOY registry. This does not constitute a safety guarantee; it reflects the incidents DEPLOY has tracked and verified to date.

AutoStore · DEPLOY

Key facts

Founded

1996, Nedre Vats, Norway

Founder

Ingvar Hognaland (inventor of cube-based AS/RS)

CEO

Mats Berild (2020-), led IPO

Product

AutoStore cube-based automated storage/retrieval - Robots on grid, Bins stacked vertically; Red Line, Blue Line, Black Line robot variants

IPO

Oslo Bors IPO 2021 (ticker AUTO); ~$12B valuation at peak; NEPI SoftBank affiliate major shareholder

Customers

Puma, Gucci, Boozt, ASDA, THG, Ocado - 1,000+ systems globally

Patents

Extensive patent portfolio on cube-based storage, robot design, grid mechanics - core IP defended in patent disputes

Deploy Watch

Track AutoStore on Deploy.

We notify you when a verified state change lands on the record, not when the company issues a claim.

Track AutoStore

Data & sources

Press releases3
Web sources1

4 sources backing this record.View all →

Models (1)

View all models →

Current platform

AutoStore System

AutoStore (Nedre Vats, Norway; Oslo Bors: AUTO) makes a cube-storage automated storage and retrieval system: a dense grid of stacked bins with small robots that drive on top, digging down to retrieve target bins and delivering them to fixed workstation ports. It is recorded at commercial maturity, with more than 1,950 installations across 65-plus countries as of its FY2025 annual report (over 300 in North America, with 21,000+ robots there); it IPO'd on the Oslo Bors in October 2021. For the registry it is filed under form_factor=amr within the warehouse-automation cohort, with an explicit classification note: it is a grid-based AS/RS whose robots are constrained to a fixed grid surface, not a free-roaming AMR like Locus or MiR.

amrView model →

Relationships

AASOSCustomer BBooztCustomer

Current leadership (2)

Mats Berild ceosince 2020-01-01secondary-verified
Ingvar Hognaland foundersince 1996-01-01secondary-verified

Safety record

No incidents on record for AutoStore.

Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.

Operator customers (2)

ASOS1 deployment
Boozt1 deployment

Peer companies

Boston Dynamics5 models
Locus Robotics5 models
Savoye5 models
Amazon4 models
Geek+3 models
Symbotic3 models

Financial state

Reporting basis: private_reported
Lifecycle stage: mature
Counterparty risk class: low

Each numeric field carries its own basis marker. Aggregators report a number; this surface preserves the source class so verification depth travels with the value.

Sources (4)

Common questions

What is AutoStore?: AutoStore, Norwegian warehouse automation company developing robotic grid storage and bin-shuttle systems for compact automated warehousing. Listed on OSE.
Where is AutoStore based?: AutoStore is based in Nedre Vats, Norway.
When was AutoStore founded?: AutoStore was founded in 1996.
What does AutoStore make?: AutoStore has 1 robot model on the DEPLOY registry: AutoStore System (AutoStore builds both physical robots and the AI that runs them).
Where does AutoStore operate robots?: AutoStore is a robot manufacturer and does not directly operate deployments on the DEPLOY registry. Its products are deployed by customer operators; see the company page for the verified deployment record.
Is AutoStore safe?: AutoStore has no incidents on record in the DEPLOY registry. This does not constitute a safety guarantee; it reflects the incidents DEPLOY has tracked and verified to date.

Methodology: Verified · 4 sources (3 primary) · last reviewed 2026-07-03

Verification posture

Verified

High confidence

Review state

Stable

Last reviewed 2026-07-03

Sources by quality tier

3: primary-company-ir; Company IR disclosure
1: unclassified; Unclassified source

The framework is documented at /methodology. Corrections at /corrections. Reviewer: DEPLOY editorial team.

Peer companies

Boston Dynamics5 models
Locus Robotics5 models
Savoye5 models
Amazon4 models
Geek+3 models
Symbotic3 models

No press coverage on file for AutoStore yet. Coverage appears here automatically as articles are ingested from our press sources.

Machine-readable surfaces

Markdown mirror: /companies/autostore.md
RSS feed: /companies/autostore/feed.xml
JSON-LD: embedded in this page’s head
REST API: /v1/companies/f3b2807e-89c3-4e40-938f-86af1bcabefa
Revision history: /companies/autostore/history
Data documentation: /data
Query this programmatically: Deploy MCP

Peer companies

Boston Dynamics5 models
Locus Robotics5 models
Savoye5 models
Amazon4 models
Geek+3 models
Symbotic3 models

Video

930K

Total views

2

Channels

Jun 30, 2026

Last published

Official (3)

Most watched

523Kviews

AutoStore | Introduction: Stop Airhousing, Start Warehousing

AutoStore·Mar 9, 2018·523K views·2K likes

Official

AutoStore is a high-performance, high-speed warehouse robot system delivering goods-to-person from an ultra-dense storage grid. This order fulfillment system, or Automated Storage and Retrieval System (AS/RS) is used by

Advanced Automation with AutoStore Warehouse Robots

Bastian Solutions·Oct 9, 2015·407K views·2K likes

Official

AutoStore increases your warehouse's capacity by packing products closer together and being able to run around the clock. Is this the future of retail? Expand

AutoStore | Questions Nobody Wants to Ask About Warehouse Automation | AutoStore Arena Chicago 2026

AutoStore·Jun 30, 2026·128 views·3 likes

Official

What happens when you ask warehouse leaders the questions nobody wants to ask? At AutoStore Arena US, we took a different approach. Instead of polished prese

DEPLOY Intelligence Score

27.9/ 100

5.9vs 6 months ago

6-month trend

Peer rankingTop 18% of Amr

vs funding peers-6.3 ptsbelow funding-adj. expected

Analysis

Clean safety record across 2 verified deployments. Limited public visibility and press coverage relative to peers.

Signal flags

New deployment

Dimension breakdown

Safety Record

95.0MED

Deployment Scale

15.5MED

Funding Health

10.010.0LOW

IP Activity

5.0LOW

Hiring Signal

0.0LOW

Market Presence

0.0LOW

DEPLOY Intelligence scores are computed from verified registry data: confirmed deployments, disclosed funding rounds, regulatory filings, active job listings, video viewership, and press coverage. Confidence ratings reflect data availability. Scores update nightly.

Last computed: Jul 3, 2026

Intelligence layer