Company
Figure AI
Sunnyvale-based humanoid-robotics company founded in 2022, among the fastest-moving US humanoid developers from prototype to production partnership.
- Founded
- 2022
- HQ
- Sunnyvale, California, USA
- Status
- private
Funding
$2.7B
Models
3
Patents
7
Overview
Sunnyvale-based humanoid-robotics company founded in 2022, among the fastest-moving US humanoid developers from prototype to production partnership. Its industrial humanoid Figure 02 ran a flagship production deployment at BMW's Spartanburg plant (since ended); the next-generation Figure 03 (with notably dexterous hands, 16 DoF per hand) is its current platform, increasingly oriented toward both industrial RaaS and eventual home use. Figure develops its own Helix vision-language-action AI and operates BotQ, a manufacturing facility tooled to produce up to ~12,000 Figure robots per year. Financials: Figure raised over $1 billion in a Series C (September 2025) at a $39 billion valuation, a roughly 15x jump from its $2.6 billion valuation in February 2024, bringing total funding raised to roughly $1.7 billion. Investors include NVIDIA and Qualcomm Ventures. Reality check: Figure's elevated valuation is partly home-market optionality; CEO Brett Adcock has acknowledged home autonomy is not yet ready for unsupervised operation, so near-term revenue is industrial robots-as-a-service. The BMW deployment, though small in unit count, represents genuine factory integration rather than lab demos. BotQ's 12,000/yr is production capacity, not current output.
Verified record
- Verified deployments
- None on file
- Active incidents
- 1 incident on file
DEPLOY Intelligence
Market intelligence for physical AI
Analyst-grade signals, competitive tracking, and investment context across the global physical AI landscape. Launching 2026.
Key facts
Valuation
$39B (Series C, Sept 2025), up ~15x from $2.6B (Feb 2024)
Funding raised
~$1.7B total (incl. $1B+ Series C); investors incl. NVIDIA, Qualcomm
Current robot
Figure 03 (16 DoF/hand); Figure 02 ran the BMW Spartanburg production deployment
AI stack
Helix (in-house vision-language-action)
Manufacturing
BotQ facility, up to ~12,000 units/yr capacity (plan)
Flagship deployment
Figure 02 production deployment at BMW Spartanburg (ended)
Near-term model
Industrial RaaS; home autonomy not yet unsupervised-ready (per CEO)
wikidata
Production rate
1 humanoid robot per hour (company-reported by Brett Adcock, up from 1/day)
Figure 03 production ramp
announced April 29, 2026
BotQ
high-volume manufacturing facility for Figure 03
Data & sources
Press releases
3
News coverage
4
Patent documents
7
Web sources
4
18 sources backing this record.View all →
Models (3)
View all models →Previous platform
Figure 01
Figure AI's first physical humanoid robot, publicly unveiled October 2023 as a walking proof-of-concept at the company's Sunnyvale headquarters. Standing approximately 1.68 m and weighing 60 kg with a 20 kg payload capacity, Figure 01 demonstrated basic locomotion and object manipulation, establishing the technical foundation for the company's subsequent commercial robots. Figure 01 did not ship to customers; the BMW Spartanburg manufacturing pilot used Figure 02 (deployed late 2024) and subsequently Figure 03.
Previous platform
Figure 02
Figure AI's second-generation general-purpose humanoid and the predecessor to Figure 03. Figure 02 ran the company's flagship production deployment at BMW's Spartanburg plant (since ended) before being succeeded by the higher-dexterity Figure 03. Built for industrial and manufacturing tasks.
Current platform
Figure 03
Figure AI's production-grade general-purpose humanoid, unveiled October 2025. Roughly 5'8" / ~61 kg with a soft textile exterior, tactile sensing hands, and wireless foot charging; runs Figure's Helix VLA model. Manufactured at Figure's BotQ facility.
Compare & explore
Deep analysis from DEPLOY
Comparison report
Figure vs Apptronik
Competing paths from university lab to commercial humanoid deployment
Comparison report
Figure vs Tesla Optimus
The humanoid arms race: industrial RaaS vs Tesla's vertical integration play
Comparison report
Agility vs Figure
Digit's warehouse track record vs Figure's BMW production pilot
Marquee deployment
BMW Spartanburg + Figure 02
Figure's completed BMW production pilot: what actually happened and what DEPLOY verified
Relationships
Claims ledger
Public, dated claims by Figure AI, each tracked against the evidence. Status is a DEPLOY assessment from primary sources: verified means an independent source confirms it; contradicted means one refutes it; open means the outcome is not yet determinable. Every entry keeps its verbatim quote and source so you can check the call yourself.
- VerifiedCustomer · claimed 2026-06-30
“Figure 03 performing a logistics workflow at BMW Group Plant Spartanburg”
BMW Group press release confirms Figure 03 deployment at Spartanburg plant. Figure 02 "helped build more than 30,000 BMW X3 vehicles." https://www.press.bmwgroup.com/global/article/detail/T0458778EN/
- OpenCapability · claimed 2026-03-01 · deadline 2026-12-31
“Superhuman speed, surgical precision”
No evidence of "superhuman speed" or "surgical precision" in any Figure deployment. BMW deployment is logistics (moving carts, parts), not precision tasks. This claim is unsupported by any verified deployment evidence.
- OpenCapability · claimed 2026-03-01 · deadline 2026-12-31
“Home robots capable of long-horizon tasks in unseen environments by end of 2026”
No evidence of home deployment or long-horizon autonomous tasks in unseen environments. All verified deployments are in controlled factory environments (BMW). This is the most aggressive humanoid home-robot claim in the industry.
- OpenTimeline · claimed 2026-02-15 · deadline 2026-12-31
“By end of the year we'll be able to put a robot into home and be able to do fairly long horizon work”
Figure 03 is deployed at BMW Spartanburg (factory, not home) as of June 2026. No home deployment announced. The claim is for end of 2026, so it remains open. However, no evidence of home testing exists. https://www.figure.ai/news/f-03-at-bmw
Show 1 more claimShow fewer claims
- OpenCapacity · claimed 2026-02-15 · deadline 2028-12-31
“The goal is 100,000 humanoids over the next few years”
Figure has not disclosed current production volume. BMW deployment is "demonstration" phase. 100K target is far from current scale. No manufacturing partner for mass production announced beyond BMW logistics. https://www.figure.ai/
Disagree with a status? Figure AI can submit a correction with evidence and we log the response on the record. Methodology and the full industry ledger live at /stats/claim-integrity.
Explainers
Plain-language answers to the questions people ask about Figure AI, from DEPLOY’s explainer library. Each is written in the language of the question and cross-checked against this registry.
- How much will Tesla Optimus cost?
Elon Musk has publicly targeted a $20,000–$30,000 consumer price for Tesla Optimus, but Tesla has not opened orders, published a confirmed retail price, or shipped a single unit to a paying customer as of mid-2026. The $20K–$30K figure is a forward target, not a current price.
- When can you buy a Tesla Optimus?
As of mid-2026, Tesla Optimus is not available for purchase by consumers or enterprises through any public channel. Elon Musk has stated Tesla expects to be producing Optimus for external sale in the late 2020s, but no order book, reservation system, or fulfillment timeline has been published.
- Can a Tesla Optimus clean a house, cook, do laundry, or drive a car?
Not at consumer-deployment scale. As of mid-2026, Tesla Optimus has been demonstrated walking, performing battery-cell sorting inside Tesla factories, and folding clothes / handling objects / serving drinks at staged events. Tesla acknowledged some of the most-shared demos involved teleoperation, not autonomous control. Optimus has not cleaned a house, cooked a meal, done a full laundry workflow, or driven a car under unprompted autonomous control in any customer environment. The shipped autonomous capability is narrower than the marketing reel suggests; consumer-deployment task capability is claimed-with-demonstration-evidence, not verified.
- How fast is Tesla Optimus improving?
Tesla publishes a steady cadence of Optimus improvement claims (generation reveals, factory-learning narrative, capability demonstrations) but verified external-deployment evidence remains thin. Per Tesla disclosure, ~300-500 Optimus units operate in factory-learning phase at Tesla facilities; no verified third-party customer deployments exist. Per DEPLOY's framework, capability-improvement claims sit at consumer-promised tier; trajectory framing attaches editorial accountability that subsequent events will be measured against.
- What is the battery life of Tesla Optimus?
Tesla has not published an official battery capacity or runtime for Optimus. Publicly visible information and Musk statements suggest a working-day target in the range of a single shift (roughly 4–8 hours of light task work), but no Tesla-confirmed specification exists.
- How much does a humanoid robot cost in 2026?
Humanoid robot pricing in 2026 spans five availability tiers with different verification states. Research-tools pricing is verified and publicly listed (Unitree G1 at $13,500-$16,000; R1 at $5,900). Consumer-available pricing is verified (1X NEO at $20,000 outright purchase or $499/month subscription, six-month minimum). Enterprise-deployed pricing is not publicly disclosed (Figure 03, Apptronik Apollo, Agility Digit under contract; analyst estimates put the range at $50,000-$250,000). Consumer-promised pricing is a claim (Tesla Optimus at $20,000-$30,000 at-scale target). Engineering-credibility tier hardware costs $200,000+ but is enterprise R&D only (Boston Dynamics Atlas).
Show 40 more explainersShow fewer
- Can I buy a humanoid robot in 2026?
Yes, but the answer depends on what you mean by buy. Five tiers of humanoid availability exist in 2026: consumer-available (1X NEO at $20,000 outright or $499/month subscription, six-month minimum); research-tools-pricing (Unitree G1 at $13,500-$16,000 and R1 at $5,900); enterprise-deployed (Figure, Apptronik, Agility under contract); consumer-promised but not shipping (Tesla Optimus); and engineering-credibility with commercial transition pending (Boston Dynamics Atlas). Which fits your need depends on whether you're a consumer, a developer, an enterprise procurement organization, or waiting on Tesla.
- Which is the cheapest humanoid robot you can buy?
The Unitree R1 is the cheapest walking humanoid robot commercially available in 2026 at $5,900 base (smaller-form mass-market consumer + developer platform launched July 2025). For a full-size bipedal humanoid, the Unitree G1 starts at roughly $13,500 to $16,000 base. Both are made by Unitree Robotics (Hangzhou, China) and represent the most aggressively priced humanoid platforms commercially available; every other publicly-listed humanoid is meaningfully more expensive.
- What is the best humanoid robot to buy in 2026?
There is no single best humanoid robot in 2026; the right pick depends on which of the five availability tiers matches your use case. For consumer home use, 1X NEO is the only verified-available option ($20,000 outright or $499/month subscription with a six-month minimum; late-2026 US delivery). For research and developer access, the Unitree G1 is the practical choice. For warehouse and factory pilots, Agility Digit, Apptronik Apollo, and Figure 03 are the platforms with documented commercial deployments. For elite R&D, Boston Dynamics Atlas remains the dynamic-motion benchmark. Tesla Optimus remains consumer-promised but not for sale.
- Who are the leading humanoid robot makers?
By active commercial deployment activity in 2026, the leading humanoid robot makers are Tesla (Optimus, factory pilots), Figure AI (02, BMW pilot), Agility Robotics (Digit, warehouse operators), Apptronik (Apollo, Mercedes-Benz pilot), 1X Technologies (Neo, consumer pre-launch), Boston Dynamics (Atlas, R&D), and Unitree Robotics (G1/H-series, research). A fast-growing Chinese cohort (UBTech, Xiaomi, XPeng, Fourier, EngineAI, and others) is shipping platforms at increasingly competitive price points.
- What is the typical lifespan of a humanoid robot?
There is no established lifespan benchmark for modern humanoid robots in 2026. The longest-running commercial deployments are under three years old. Component-level data exists: harmonic drives are typically rated for 20,000 to 30,000 hours of industrial duty, lithium battery packs for 1,000 to 3,000 full charge cycles, and brushless DC actuators for several years of regular use. Battery and actuator wear, not advertised lifespan, are the practical limits.
- Can humanoid robots replace human workers?
Not at labor-market scale in 2026. Verified enterprise deployments operate at pilot scope: Figure 02 at BMW Spartanburg assembled 30,000 vehicles over 11 months; Agility Digit at GXO Flowery Branch handles 100,000 totes per year; Apptronik Apollo runs 3 Fortune-500 pilots; 1X NEO performs consumer household tasks with explicit teleoperation disclosure. These are meaningful capability demonstrations but not workforce-displacement at scale. The framework reads workforce-replacement claims as long-horizon trajectory rather than near-term reality.
- Is 1X NEO autonomous, or is it controlled by humans?
1X Technologies has explicitly disclosed that NEO relies on remote human teleoperators for complex household tasks during the consumer rollout phase. NEO is a teleop-bridged humanoid, not a fully autonomous one. 1X frames the teleoperation as the deliberate strategic path to consumer scale, not a stop-gap.
- Is Figure AI a Chinese company?
No. Figure AI is a US company headquartered in Sunnyvale, California, founded in 2022 by American entrepreneur Brett Adcock. The confusion likely reflects the substantial Chinese humanoid-manufacturer presence in the broader category (Unitree, AgiBot, UBTech), but Figure AI is American.
- What is Figure 03?
Figure 03 is the third-generation humanoid robot from Figure AI, a US humanoid manufacturer based in Sunnyvale, California. The robot stands 173 cm (about 5'8"), weighs 61 kg, and is currently in active pilot deployment at a Catalyst Brands distribution logistics center. It is not available for consumer purchase as of mid-2026.
- What is Apptronik Apollo and how does it compare to other humanoids?
Apptronik Apollo is a bipedal humanoid robot from Apptronik, a US humanoid maker based in Austin, Texas with NASA Valkyrie research heritage. Apollo is deployed in enterprise pilots across three Fortune-500 customers (Mercedes-Benz, GXO Logistics, Jabil) and represents the enterprise-breadth strategy in the humanoid commercial deployment landscape.
- Is Boston Dynamics Atlas commercially available?
No, not yet. Boston Dynamics' Atlas humanoid is in research-to-commercial transition following the April 2024 reveal of the new electric Atlas platform. The company's quadruped Spot is the commercially-verified product line; Atlas commercial deployment timeline has not been announced. Boston Dynamics is owned by Hyundai Motor Group, which positions Atlas for industrial/enterprise rather than consumer markets.
- How much do the Unitree G1 and R1 humanoid robots cost?
Unitree's G1 humanoid robot starts at roughly $13,500 to $16,000 for a base research-grade configuration, with more advanced versions running higher. The smaller R1 starts at $5,900 for an entry consumer and developer configuration. Both are made by Unitree Robotics, a Chinese manufacturer based in Hangzhou, and represent the most aggressively priced humanoid platforms commercially available in 2026.
- What is Mentee Robotics and the MenteeBot humanoid?
Mentee Robotics is an Israeli humanoid robot maker founded in 2022 by Amnon Shashua, the AI researcher who also leads Mobileye and AI21. Mobileye acquired Mentee in January 2026 for approximately $900 million ($612M cash plus Mobileye Class A shares), making Mentee an independent operating unit inside Mobileye. The company's MenteeBot humanoid is positioned as an AI-first general-purpose platform leveraging Mobileye's autonomous-vehicle perception heritage.
- Tesla Optimus vs Figure 03 vs 1X NEO: which humanoid should I actually buy?
If you want to buy a humanoid robot in 2026, the answer depends on which tier of availability matches your need. 1X NEO is the only consumer-available option ($20,000 outright or $499/month subscription with six-month minimum, late-2026 US delivery). Figure 03 is enterprise-deployed only (Catalyst Brands pilot; no consumer commerce). Tesla Optimus is consumer-promised but not shipping (Musk's $20,000-$30,000 target is a forward claim, no order channel). The three products operate at three structurally distinct tiers.
- Which humanoid robot makers are American, Chinese, or from other countries?
The major American humanoid makers are Figure AI (Sunnyvale CA), Apptronik (Austin TX), Tesla (Palo Alto CA / Austin TX), Boston Dynamics (Waltham MA; Hyundai-owned), and Agility Robotics (Salem OR). The major Chinese makers are Unitree Robotics (Hangzhou), AgiBot (Shanghai), UBTech (Shenzhen), Fourier Intelligence (Shanghai), XPeng Robotics (Guangzhou), and several others. 1X Technologies operates a Norwegian-American structure (Moss Norway HQ plus Hayward California factory). Mentee Robotics is Israeli (acquired by Mobileye January 2026). Sanctuary AI is Canadian (Vancouver).
- Why are frontier AI labs (OpenAI, Google DeepMind, Meta) entering robotics in 2025-2026?
The major frontier AI research labs are committing institutionally to robotics in 2025-2026 as a distinct industry cluster. OpenAI formally relaunched its robotics division in May 2026 after a 4-to-5-year hiatus. Google DeepMind operates the Gemini Robotics program as part of its broader model-to-embodiment research. Meta has expanded AI robotics work alongside its Reality Labs portfolio. The cluster is not about any one lab making a robot; it is about foundation-model research lines extending toward physical-world embodiment.
- How does teleoperation differ across humanoid robot manufacturers?
Every major humanoid manufacturer uses teleoperation in development and demonstration. The differential across the cohort is the disclosure layer, not the underlying practice. 1X is the most transparent (explicit teleop disclosure on the consumer commerce surface). Tesla operated framing-without-disclosure at We Robot 2024 (autonomy framing; subsequently confirmed teleoperated). Figure deploys with human-in-loop for exception handling at customer facilities. Apptronik has mixed disclosure across enterprise pilots. The framework treats the disclosure differential as the editorial finding.
- What is Sanctuary AI and the Phoenix humanoid robot?
Sanctuary AI is a Canadian humanoid robotics company headquartered in Vancouver, British Columbia, founded by Geordie Rose and Suzanne Gildert (both Kindred AI alumni). The company's Phoenix platform is a seventh-generation humanoid emphasizing a cognitive architecture that combines symbolic reasoning with neural learning, structurally distinct from the end-to-end foundation-model approach most US humanoid makers pursue. Sanctuary AI is privately held; not publicly traded.
- What is UBTech Walker S2 and is UBTech a real humanoid company?
UBTech Robotics is a publicly-traded Chinese humanoid manufacturer headquartered in Shenzhen, listed on the Hong Kong Stock Exchange. The Walker S2 is the company's industrial-focused humanoid platform deployed in factory pilots with BYD, Geely, Foxconn, and other manufacturing customers. UBTech is real, with verified commercial pilots; the company distinguishes itself from the US private humanoid cohort by being publicly listed with disclosed financial state.
- Which humanoid robot manufacturers can I invest in?
Direct equity exposure to humanoid manufacturers in 2026 is mostly limited to a small set of publicly-traded companies: UBTech Robotics (HKEX-listed Chinese maker), Tesla (NASDAQ; Optimus is one product), and Hyundai Motor Group (KRX; Boston Dynamics parent). The major US humanoid pure-plays (Figure AI, 1X Technologies, Apptronik, Agility Robotics, Sanctuary AI) are privately held and accessible only via venture-stage or accredited-investor channels. Mentee Robotics was acquired by Mobileye in January 2026. DEPLOY is not an investment advisor; this guide documents verification posture, not investment advice.
- Can humanoid robots cook?
No consumer-deployed humanoid robot can cook autonomously in 2026. Demonstrations and research exist across the cohort; consumer-grade cooking capability is not verified at deployment scale. Purpose-built robotic kitchens (such as Moley Robotics, a non-humanoid installed kitchen) exist at the research-and-experimental tier near $300,000. For a general-purpose humanoid robot that can prepare meals autonomously in a customer's kitchen, the answer is years from verified consumer-deployment.
- Can humanoid robots do laundry?
Yes, with disclosure. 1X NEO is the verified-leader for consumer-deployment laundry capability in 2026: NEO performs laundry tasks (folding, sorting, light loading) in consumer homes with explicit Expert Mode teleoperation disclosure for complex tasks. Other cohort manufacturers (Tesla Optimus, Figure 03, Apptronik Apollo, Boston Dynamics Atlas, Unitree) demonstrate clothes-folding or related manipulation but do not consumer-deploy laundry capability. Laundry is the canonical example of how task capability varies dramatically across the humanoid cohort: 1X delivers verified consumer capability with teleop disclosure; others deliver demonstrations without consumer deployment.
- What can humanoid robots actually do today?
Humanoid robot capability in 2026 sorts into four verification tiers per DEPLOY's framework. Verified consumer-deployed: 1X NEO performs laundry, organizing, and light manipulation in customer homes with explicit teleop disclosure. Verified enterprise-deployed: Figure 03, Apptronik Apollo, Agility Digit, and UBTech Walker S2 perform manufacturing and logistics tasks at Fortune-500 customer facilities. Research and demonstration: Boston Dynamics Atlas, Tesla Optimus, and Unitree platforms show capability footage but do not deploy. Claimed future: cooking, autonomous home assistance, childcare, and general-purpose household work remain claimed across the cohort but not consumer-deployed.
- What is Agility Robotics and the Digit humanoid robot?
Agility Robotics is a US humanoid robotics company headquartered in Albany, Oregon, with humanoid R&D heritage tracing through the Cassie research platform that preceded Digit. The Digit humanoid is the company's commercial warehouse and logistics platform, deployed in pilots at GXO Logistics (the 100,000-tote scaled-throughput anchor), Amazon Spanx Tennessee, Schaeffler, and other industrial customers. Agility is privately held, with Amazon as a strategic investor and a manufacturing facility (RoboFab) in Salem, Oregon.
- What is Fourier Intelligence and the GR-3 humanoid?
Fourier Intelligence is a Chinese humanoid robotics company headquartered in Shanghai with distinctive technical heritage in lower-limb exoskeleton and rehabilitation robotics. The GR-3 is the company's third-generation general-purpose humanoid platform, evolved from the GR-1 and GR-2 predecessors. Fourier occupies a distinctive position in the Chinese humanoid cohort: medical and rehabilitation engineering heritage transitioning to general-purpose humanoid product, with research-platform commercial positioning rather than the factory-deployment focus of UBTech Walker S2 or the research-tools pricing of Unitree G1 and R1.
- What is PAL Robotics and the TALOS humanoid?
PAL Robotics is a Spanish humanoid robotics company headquartered in Barcelona, founded in 2004 with extensive European research-consortium history. The TALOS is the company's full-size adult bipedal humanoid platform, positioned for research-institution deployment rather than consumer or scaled-enterprise commercial use. PAL extends DEPLOY's humanoid manufacturer cohort to European context, representing a distinct geographic-and-strategic position from the American, Chinese, and Canadian cohort members.
- What's the difference between a humanoid robot and an industrial robot?
Humanoid robots are bipedal robots with arms, hands, and roughly human-like proportions designed to operate in human environments and perform general-purpose tasks (Tesla Optimus, 1X NEO, Figure 03, Apptronik Apollo, Boston Dynamics Atlas, Unitree G1). Industrial robots are fixed-base manipulator arms designed for specific factory-automation tasks at high precision and reliability (FANUC, Universal Robots, KUKA, ABB). The categories share the word 'robot' but operate at substantively different scales (industrial robotics is a mature commercial category with hundreds of thousands of installed units; humanoid robotics is an emerging category with consumer-deployment at single-manufacturer scale).
- What is physical AI?
Physical AI refers to AI systems that operate in the physical world rather than purely in digital environments. The category spans autonomous vehicles, humanoid robots, autonomous mobile robots in warehouses, drones, and AI-augmented industrial automation. Physical AI differs from digital-only AI in that the system must perceive, decide, and act under physical-world constraints (sensor noise, latency, mechanical failure modes, regulatory frameworks). DEPLOY tracks physical AI across four subcategories with distinct verification frameworks per category.
- What is a foundation model for robotics?
A foundation model for robotics extends the large-language-model paradigm to physical-action prediction. Trained on robot demonstrations rather than internet text alone, these models output action sequences (motor commands, manipulator trajectories) rather than text tokens. The category is dominated by vision-language-action (VLA) architectures that take camera images plus optional language instructions as input and produce action tokens as output. Companies building these models constitute the brain-provider tier of the robotics value chain, distinct from the humanoid OEM tier that builds the physical platforms the models run on.
- What is Skild AI and the Skild Brain foundation model?
Skild AI is a US foundation-model-for-robotics company headquartered in Pittsburgh, Pennsylvania, founded by Deepak Pathak and Abhinav Gupta (both Carnegie Mellon University robotics-research alumni). The company's Skild Brain product is a vision-language-action (VLA) foundation model architected around a cross-platform general-purpose thesis: a single model trained to operate across multiple robot platforms rather than platform-specific brains. Skild has raised substantial 2024-2025 funding rounds; the company is privately held and represents a distinctive position in the brain-provider tier of the robotics value chain.
- Which companies build foundation models for robotics, and how do they compare?
The brain-provider tier of robotics in 2026 includes several distinct strategic theses. Skild AI pursues cross-platform general-purpose brain deployment. Physical Intelligence (Pi-0; Pi-0.5) emphasizes transformer-based VLA research publications. Covariant specializes in warehouse-automation foundation models. Google DeepMind operates Gemini Robotics and RT-2 across AV and humanoid research. OpenAI Robotics relaunched in May 2026 after a 2021 hiatus. NVIDIA Project GR00T pursues cross-platform humanoid integration aligned with NVIDIA's broader stack. Meta operates research-publication-emphasizing work via FAIR and Reality Labs. The cohort is at research-and-demonstration verification depth; commercial-scale deployment lags behind humanoid OEM commercial deployment substantially.
- What's the difference between robotics brain providers and robot makers?
Robotics value chain operates across three structural tiers. Brain-provider tier companies (Skild AI, Physical Intelligence, Covariant, Google DeepMind, OpenAI Robotics, NVIDIA Project GR00T) build foundation models for robotics without making hardware. OEM-platform tier companies (Figure AI, Apptronik, 1X Technologies, Tesla, Agility Robotics, Boston Dynamics, Unitree, UBTech) build robot hardware platforms with integrated brains. Deployment tier represents real-world operation at customer facilities (BMW Spartanburg, GXO Flowery Branch, Mercedes-Benz pilots). The three tiers operate complementarily; understanding which tier a company occupies is essential for evaluating its competitive position and verification posture.
- What does Figure's BMW Spartanburg humanoid deployment actually look like?
The Figure 02 humanoid robot has operated in production at BMW Group's Spartanburg, South Carolina plant since August 2024, contributing to the assembly of more than 30,000 BMW X3 vehicles over an 11-month deployment that accumulated 1,250 hours of runtime handling more than 90,000 parts in chassis-assembly tasks. The deployment is the canonical commercial humanoid manufacturing reference for the cohort, with end-product OEM acceptance verification distinguishing it from peer humanoid deployments. BMW Group has announced expansion to its Plant Leipzig facility as the second humanoid production site. Figure's current-generation Figure 03 is deployed at Catalyst Brands Reno, not at BMW; BMW Spartanburg remains the Figure 02 deployment anchor as of mid-2026.
- What is Figure's Catalyst Brands Reno humanoid deployment?
The Figure 03 humanoid is deployed at Catalyst Brands' Reno, Nevada distribution logistics center in a pilot operation that represents Figure AI's verified non-manufacturing deployment context. Catalyst Brands is the corporate parent of Forever 21, Brooks Brothers, Aeropostale, Lucky Brand, Nautica, and other retail brands under the SPARC Group restructuring. The Reno deployment is Figure's logistics-and-distribution operational reference, complementing the Figure 02 BMW Spartanburg manufacturing reference and demonstrating Figure's dual-vertical commercial strategy across two structurally distinct deployment contexts.
- What is the Apptronik Apollo deployment at Mercedes-Benz?
Apptronik's Apollo humanoid is deployed at Mercedes-Benz's Berlin-Marienfelde manufacturing facility in a pilot operation that represents Apollo's premium-segment automotive verification reference. The Mercedes-Benz partnership is one of three Apptronik enterprise customer relationships (alongside GXO Logistics and Jabil) that together establish Apollo's three-customer enterprise-deployment breadth strategy, structurally distinct from Figure AI's dual-vertical positioning and Agility's single-vertical depth specialization.
- What is the Atlas deployment at Hyundai Metaplant America?
Boston Dynamics' Atlas humanoid is deployed at Hyundai Metaplant America's Savannah, Georgia EV manufacturing facility in a pilot operation that represents Atlas's verified enterprise customer relationship. The deployment is structurally distinguished by Hyundai's corporate-parent relationship with Boston Dynamics (Hyundai Motor Group acquired Boston Dynamics from SoftBank in 2021), creating a maker-customer relationship that differs from the arms-length customer relationships of cohort peers Figure-BMW, Apptronik-Mercedes, and Agility-GXO.
- How did DEPLOY correct the Figure 03 BMW deployment narrative?
Aggregator coverage frequently frames the deployment narrative as 'Figure 03 deployed at BMW Plant Spartanburg + Leipzig.' Per primary-source verification: the BMW Spartanburg deployment was Figure 02 (the previous-generation humanoid; completed 30,000 BMW X3 vehicles + 1,250 hours runtime over 11-month deployment from August 2024). BMW Leipzig went to Hexagon AEON, NOT Figure. The current-generation Figure 03 is deployed at Catalyst Brands Reno Distribution Logistics Center per Figure's May 2026 partnership announcement. The aggregator framing collapses three distinct facts (Figure 02 at Spartanburg; Hexagon AEON at Leipzig; Figure 03 at Catalyst Brands Reno) into one wrong claim attributing both BMW deployments to Figure 03. Per [DEPLOY's framework discipline](/explainers/how-deploy-verifies), audit-first verification + aggregator-drift rejection produced the corrected attribution. This piece documents the catch as framework-in-action worked example: deployment-attribution discipline + generation-distinction discipline + cross-customer-conflation rejection operating at editorial-anchor depth.
- How does DEPLOY think about robot insurance?
DEPLOY thinks about robot insurance as a four-dimension actuarial framework operating recursively across the verified-vs-claimed throughline: deployment-incident-recall actuarial depth (61 verified incidents at primary-source-anchored severity + root-cause + regulatory-action depth; exposure denominators absent at most deployments); manufacturer financial-state / counterparty risk (114 investors + 58 funding rounds + 29 acquisitions verified; financial state vs relationship state distinction); supply-chain component failure analysis (absent as structured substrate; bounded to safety-critical components when authored); regulatory clearance per jurisdiction (34 verified filings lopsided 94% US-FDA-only; jurisdictional completeness is the load-bearing gating layer for insurability per region). The discipline that distinguishes DEPLOY's framework from the broader insurance-discourse cohort: honest 'insurability unknown for this region / no exposure data' is more valuable than a fabricated rate. Cap-flag-as-trust-signal operates recursively on actuarial framing.
- How does DEPLOY track partnership lifecycle state?
DEPLOY tracks partnership lifecycle state as a four-state framework operating at relationship-graph granularity: announced (verified-from-press-release; not-yet-active) → active (verified-deployed or verified-shipped; current_status=true) → dissolved (terminated; current_status=false with end_date populated) → unverified-current-state (announced-but-no-update-since; cap-flag honest-absence). Per Agent A's Arc C substrate, 18 partnerships + 32 parties + 14 external counterparties (via XOR pattern) + NVIDIA 4-counterparty multi-party-partnership node verified at primary-source-anchored depth. The canonical lifecycle worked example: Figure × OpenAI announced 2024 → dissolved February 2025 (status=dissolved + endDate populated). The external-name XOR pattern (partnership_parties.company_id when counterparty is tracked entity; external_name when counterparty is genuinely not-in-registry; OpenAI + Uber + Nissan + Microsoft as canonical worked examples) operates as verification-posture discipline at relationship-graph granularity. Cap-flag-as-trust-signal operates recursively on partnership framing.
- How does DEPLOY track manufacturer counterparty risk at financial-state-axis granularity?
DEPLOY tracks Phase 3 Dim 2 manufacturer counterparty risk substrate at primary-source-anchored verification depth per Agent A's mfs=7 manufacturer_financial_states baseline backfill: Intuitive Surgical FY2024 $8.35B (sec_10k; mature; counterparty=low) + Stryker nine-month 2024 $16.16B (sec_10q; mature; counterparty=low; SEC-verified-figure-with-narrower-precision-cap-flag CANONICAL worked example) + Zimmer Biomet FY2024 $7.68B (sec_8k; mature; counterparty=low) + Boston Dynamics private_reported NULL revenue (mature; counterparty=low via Hyundai ~80% parent-backing CANONICAL worked example for counterparty-risk-by-parent-backing classification) + Apptronik private_reported NULL (growth; counterparty=moderate; recent $350M Series A Feb 2025) + Figure AI private_reported NULL (growth; counterparty=moderate; ~$1B Series C 2025 at ~$39B reported valuation) + 1X Technologies private_reported NULL (growth; counterparty=moderate; 2024 Series B ~$100M EQT-led + subsequent 2025 round). Cap-flag-as-trust-signal recursive at three substantive layers: SEC-verified-figure-with-narrower-precision-cap-flag pattern (Stryker Q3 nine-month $16,159M used instead of unverified FY extrapolation; verified-vs-claimed at sub-fiscal-period granularity) + honest-absence on private-financials USD fields (Apptronik + Figure + 1X all NULL revenue at honest-absence cap-flag pending primary-source disclosure) + cash_runway_basis NULL when cash_runway_months NULL across the board (validator-aware discipline; cash_runway_months not publicly-disclosed for any of these makers; cash_runway_basis stays NULL preserving validator integrity). Counterparty-risk-by-parent-backing classification discipline as canonical: Boston Dynamics counterparty=low via Hyundai ~80% subsidiary parent-backing vs Apptronik/Figure/1X counterparty=moderate as growth-stage privates without parent-backing.
Current leadership (6)
- Brett Adcock Founder & CEOsecondary-verified
- Kyle Edelberg Chief Engineersecondary-verified
- Corey Lynch Director of AIsecondary-verified
- Damien Bardon Director, Humanoid Management Systemreported, not verified
- David McCall Principal Industrial Designerreported, not verified
- Mathew DeDonato Director of Robotic Systemsreported, not verified
Founders (1)
- Brett Adcocksolefounded 2022-05-20
Former / Previously (2)
- Jerry Pratt Founding CTOsecondary-verified
- Brett Adcock Founder & CEO2022 to 2025reported, not verified
Safety record
Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.
Full safety record: incidents, sourcing, and exposure data →
Incidents affecting Figure AI (1)
- Figure 02 alleged to have gashed a steel door in a malfunction (whistleblower lawsuit)2025-11-21 · Property damage
Includes incidents linked directly to this company, to its models, or to deployments of its models or under its operation. Retracted incidents are excluded from this view but remain reachable at their canonical URLs.
Operator customers (2)
- BMW Group3 deployments
- Catalyst Brands1 deployment
Brains developed (1)
- Helix (and Helix-02)foundation-model · commercial
Recent coverage
Figure AI in third-party press
Peer companies
- Unitree Robotics9 models
- AgiBot5 models
- Boston Dynamics5 models
- Fourier Intelligence4 models
- Tesla4 models
- UBTech Robotics4 models
Supplied by (1)
Inbound supply edges feeding this company directly or via the models it owns. Same source bar as the outbound view (verified against at least two strong sources).
Financial state
- Reporting basis
- private_reported
- Lifecycle stage
- growth
- Counterparty risk class
- moderate
Each numeric field carries its own basis marker. Aggregators report a number; this surface preserves the source class so verification depth travels with the value.
Partnerships (9)
- Catalyst Brands x Figure with Catalyst Brandsdeploymentreported, not operationally verified
- Figure AI x BMW Group Spartanburg Figure 03 with BMW Groupdeployment
- BMW Group x Figure AI Spartanburg with BMW Groupdeployment
- Figure AI x Brookfield Asset Management with Brookfield Asset Managementinvestmentreported, not operationally verified
- Figure AI x BMW Spartanburg with BMWdeployment
- NVIDIA x Figure (Project GR00T) with NVIDIAtechnology
- Figure AI Series B (2024) with NVIDIA, Intel Corporation, ARK Invest, Bezos Expeditions, Microsoft, OpenAI Startup Fund, Parkway Venture Capitalinvestment
- BMW x Figure (Spartanburg) with BMW Groupdeployment
- Figure AI x Catalyst Brands with Catalyst Brandsdeploymentannouncedreported, not operationally verified
Funding rounds (3)
- Series C2025-09-01
$1.0B(reported) · $39.0B post
Investors: Parkway Venture Capital (lead), Brookfield Asset Management, NVentures (NVIDIA) (strategic), Intel Capital (strategic), Salesforce Ventures (strategic), Qualcomm Ventures (strategic), LG Technology Ventures (strategic), Macquarie Capital, Align Ventures, Tamarack Global, T-Mobile Ventures
- Series B2024-02-29
$675M · $2.6B post
Investors: Microsoft (strategic) (strategic), OpenAI (strategic), NVentures (NVIDIA) (strategic), Intel Capital (strategic), Jeff Bezos / Bezos Expeditions, Parkway Venture Capital, Align Ventures, ARK Invest
- Series A2023-05-24
$70M
Investors: Parkway Venture Capital (lead), Aliya Capital Partners, Bold Capital Partners, Tamarack Global, FJ Labs
Patent estate (7)
- US12403611B2usptograntedassignee
- US12583126B2usptograntedassignee
- US12605824B2usptograntedassignee
- US12578733B2usptograntedassignee
- USD1118726Susptograntedassignee
- WO2025179236A1wipopendingassignee
- WO2025213141A1wipopendingassignee
Sources (11)
- Figure: company website · https://www.figure.ai/ · 2026-01-01
- Figure AI: Wikipedia · https://en.wikipedia.org/wiki/Figure_AI · 2026-01-01
- Figure AI raised $1B+ at $39B valuation (Series C) · https://techfundingnews.com/figure-ai-raises-over-1b-at-a-39b-valuation-advancing-humanoid-robotics-for-real-world-labour/ · 2025-09-17
- https://www.figure.ai/news/series-c
- https://www.prnewswire.com/news-releases/figure-raises-675m-at-2-6b-valuation-and-signs-collaboration-agreement-with-openai-302074897.html
- https://techcrunch.com/2024/02/29/figure-rides-the-humanoid-robot-hype-wave-to-2-6b-valuation-and-openai-collab/
- https://www.therobotreport.com/figure-ai-raises-675m-to-commercialize-humanoids/
- https://www.prnewswire.com/news-releases/figure-exceeds-1b-in-series-c-funding-at-39b-post-money-valuation-302556936.html
- https://techcrunch.com/2025/09/16/figure-reaches-39b-valuation-in-latest-funding-round/
- https://www.intelcapital.com/figure-exceeds-1b-in-series-c-funding-at-39b-post-money-valuation/
- https://www.robotics247.com/article/general_purpose_humanoid_developer_figure_ai_exceeds_1_billion_after_series_c_funding_round
Market intelligence
Hiring signals
Role composition
Recent openings
- Mechanical Engineer - ArmsEngineering
San Jose, CA
- Quality Engineer, MetrologyManufacturing
San Jose, CA
- Helix Data Creator (Night Shift)Operations
San Jose, CA
- Helix Data Creator (Swing Shift)Operations
San Jose, CA
- Helix Data Creator (Day Shift)Operations
San Jose, CA
- Security Engineer, Product and Device SecurityEngineering
San Jose, CA
+4 more open roles tracked
Common questions
- What is Figure AI?
- Sunnyvale-based humanoid-robotics company founded in 2022, among the fastest-moving US humanoid developers from prototype to production partnership. Its industrial humanoid Figure 02 ran a flagship production deployment at BMW's Spartanburg plant (since ended); the next-generation Figure 03 (with notably dexterous hands, 16 DoF per hand) is its current platform, increasingly oriented toward both industrial RaaS and eventual home use. Figure develops its own Helix vision-language-action AI and operates BotQ, a manufacturing facility tooled to produce up to ~12,000 Figure robots per year.
- What does Figure AI make?
- Figure AI has 3 robot models on the DEPLOY registry: Figure 01, Figure 02, Figure 03 (Figure AI builds both physical robots and the AI that runs them).
- Is Figure AI publicly traded?
- No. Figure AI is privately held and not publicly traded, per the DEPLOY registry.
- Who competes with Figure AI?
- On the DEPLOY registry, peer companies to Figure AI building in the same form factors include Unitree Robotics, AgiBot, Boston Dynamics, Fourier Intelligence.
- Where is Figure AI headquartered?
- Figure AI is headquartered in Sunnyvale, California, USA.
- How much funding has Figure AI raised?
- Figure AI has raised approximately $2.7B in disclosed funding on record in the DEPLOY registry.
- Where does Figure AI operate robots?
- Figure AI is a robot manufacturer and does not directly operate deployments on the DEPLOY registry. Its products are deployed by customer operators; see the company page for the verified deployment record.
- Is Figure AI a top robotics company?
- On DEPLOY's intelligence score, which blends verified deployments, funding, hiring, media, safety, and IP signals, Figure AI ranks in roughly the top 13% of companies tracked by the registry.
- When was Figure AI founded?
- Figure AI was founded in 2022.
- Are there any incidents involving Figure AI?
- 1 active incident involving Figure AI is on the DEPLOY registry. Each is a sourced, append-only record; retracted incidents are suppressed from this view.
- Is Figure AI safe?
- Figure AI has 1 active incident on record in the DEPLOY registry. 1 incident on record (1 moderate). Most recent: Nov 2025. Retracted incidents are excluded from this count.
Methodology: Verified · 11 sources (3 primary) · last reviewed 2026-07-08
Verification posture
Verified
High confidence
Review state
Stable
Last reviewed 2026-07-08
Sources by quality tier
- 3
- unclassified
- Unclassified source
- 3
- primary-company-ir
- Company IR disclosure
- 2
- secondary-industry-publication
- Industry publication
- 2
- secondary-trade-publication
- Trade publication
- 1
- knowledge-base
- Knowledge base
The framework is documented at /methodology. Corrections at /corrections. Reviewer: DEPLOY editorial team.
Methodology surface for Figure AI.Peer companies
- Unitree Robotics9 models
- AgiBot5 models
- Boston Dynamics5 models
- Fourier Intelligence4 models
- Tesla4 models
- UBTech Robotics4 models
In the press
Recent coverage mentioning Figure AI from third-party publications. Automatically surfaced; not part of the verified registry record.
Are Humanoid Robots Ready to Be Deployed?
The New Yorker profiles 1X Technologies' Neo home humanoid and surveys readiness concerns across humanoid robotics including Apptronik, Google DeepMind, and NVIDIA.
Automate 2026 show recap
Editors Steve Crowe, Mike Oitzman, and Sarah Wynn review Automate 2026, analyzing key trends in physical AI, humanoids, and software orchestration. The post Automate 2026 show…
Industrial robotics becomes physical AI's proving ground
SiliconAngle: Industrial robotics becoming the proving ground for physical AI. Enterprises weighing safety, scale, and measurable returns.
How BMW is Using Figure AI Humanoid Robots in Production
BMW demonstrated the Figure 03 humanoid robot at its Spartanburg plant for logistics sequencing, moving beyond the Figure 02 pilot with whole-body coordination powered by the…
Top 10 robotics developments of June 2026
Humanoid robots made many headlines in June 2026, whether it be for companies going public, new deployments, or hitting production milestones. The post Top 10 robotics…
AUTONOMOUS 2026: The Future of Robotics and Physical AI conference July 16
AUTONOMOUS 2026 conference at The Midway SF on July 16, 2026. 500 founders, investors, and engineers discussing robotics and physical AI.
Robotics News Roundup - The Robot Report
Latest robotics news from The Robot Report covering development, integration, and use of robotics.
BMW Group advances the use of Physical AI in production with Figure 03 project in Spartanburg
BMW Group announces deployment of Figure 03 humanoid robots at Plant Spartanburg, advancing from Figure 02 to the next-generation platform in its production facility.
Humanoid robotics momentum accelerates in June 2026
Figure AI achieved 1 robot/hour production at BotQ factory. Boston Dynamics electric Atlas in production. Real-world deployments, fashion integrations, production scaling.
Figure 03 Arrives at BMW
Figure AI announced that its Figure 03 humanoid robot has arrived at BMW for factory deployment, following the BMW Group Spartanburg partnership announcement.
BMW deploys Figure 03 humanoid after tests with previous version
BMW Group announced it will deploy Figure AI's latest Figure 03 humanoid robot at its Spartanburg, SC plant, following successful deployment of Figure 02, expanding the…
China Births Two Robot Unicorns as Sector Funding Stays Strong
Two Chinese robotics startups have been valued at more than $2.9 billion in recent funding rounds, demonstrating steady interest in the sector and boosting the country’s efforts…
Machine-readable surfaces
- Markdown mirror: /companies/figure-ai.md
- RSS feed: /companies/figure-ai/feed.xml
- JSON-LD: embedded in this page’s head
- REST API: /v1/companies/7107d624-dbc3-4d73-9103-1138ebf6f754
- Revision history: /companies/figure-ai/history
- Data documentation: /data
- Query this programmatically: Deploy MCP
Peer companies
- Unitree Robotics9 models
- AgiBot5 models
- Boston Dynamics5 models
- Fourier Intelligence4 models
- Tesla4 models
- UBTech Robotics4 models
Video
Figure 03 vs Apollo 2 vs AGIBOT A3: which humanoid robot will dominate? In this video, we break down the latest robotics breakthroughs from Figure and Apptronik
DEPLOY Intelligence Score
58.5/ 100
6-month trend
Analysis
Safety profile within acceptable range for category. Well-capitalized with $1.7B raised and recent funding activity. Thin IP estate relative to category peers.
Signal flags
Dimension breakdown
DEPLOY Intelligence scores are computed from verified registry data: confirmed deployments, disclosed funding rounds, regulatory filings, active job listings, video viewership, and press coverage. Confidence ratings reflect data availability. Scores update nightly.
DEPLOY Indices — verified vs claimed
Last computed: Jul 9, 2026
Intelligence layer