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Partnership

Sony x Bandai Namco (Strategic Partnership)

Sony Group and Bandai Namco Holdings signed a strategic partnership to co-create content and experiences combining Sony's technology capabilities with Bandai Namco's IP strategy. The collaboration aims to maximize IP value across entertainment fields including anime, games, and real-world experiences.

development · Announced · reported (press-release-only)


Machine-readable surfaces

91cd7ba9-ee46-45f5-84c1-77cdc09b5098

Parties (2)

Timeline

Announced
2025-07-24

Sources (1)

  1. https://www.sony.com/en/SonyInfo/News/Press/202507/25-0724E/

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