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Meta acquires Limitless

Meta Platforms acquired Limitless (formerly Rewind AI) in December 2025. The Limitless team joined Meta's Reality Labs wearables organization to help build AI-enabled wearables. Limitless ceased hardware sales and wound down its standalone products.

other · Concluded · operating


Machine-readable surfaces

1a832cb6-52a6-4f36-a7fd-a342f5983b8f
Type
other
Status
Concludedoperating
Announced
2025-12-05
9 months ago
Active for
9 months

Who’s involved

Meta Platformsinvestor partner

Meta Platforms (NASDAQ: META) is a US technology company operating Facebook, Instagram, WhatsApp, and developing AR/VR hardware through Reality Labs. Developing AI-powered embodied AI research, Project Aria smart glasses, and [Tactile robotics](/companies/tactile-robotics) for metaverse. Makes strategic investments in AI and robotics via Meta Fundamental AI Research.

HQMenlo Park, CAmeta-platforms.com1 partnerships

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Limitless (formerly Rewind AI) was a San Francisco-based AI wearable company that developed the Limitless Pendant, a USD 99 wearable device that recorded, transcribed, and summarized conversations. Founded in 2020 by Dan Siroker (co-founder of Optimizely) and Brett Bejcek, the company pivoted from desktop-based meeting recording software to hardware in 2024. The pendant featured beam-forming microphones, 100-hour battery life, and encrypted cloud storage. In December 2025, [Meta platforms](/companies/meta-platforms) acquired Limitless; hardware sales ceased and the team joined Reality Labs' wearables organization.

HQSan Francisco, California, USAlimitlesstcg.com1 partnerships

Most-frequent partners

Related partnerships

Sources (1)

  1. https://techcrunch.com/2025/12/05/meta-acquires-ai-device-startup-limitless/

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