Partnership

Estee Lauder x Google Cloud Generative AI

Estee Lauder Companies and Google Cloud expanded their strategic partnership to pioneer generative AI across ELC brand sites for luxury digital experiences. The collaboration explores AI-powered solutions for consumer sentiment analysis R&D insights and high-touch digital beauty experiences.

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34141139-d1a1-4c9e-bde3-068d6bb9d37f

Parties (2)

The Estée Lauder Companies customer
Google Cloud off-registry technology provider

Sources (1)

https://www.prnewswire.com/news-releases/the-estee-lauder-companies-inc-and-google-cloud-partner-to-transform-the-online-consumer-experience-with-generative-ai-301912131.html

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