Robot model
Ray-Ban Meta
Ray-Ban Meta is the line of AI-augmented smart glasses co-developed by Meta and EssilorLuxottica (the Ray-Ban brand owner).
The verified answer
As of Sep 2026, DEPLOY verifies Ray-Ban Meta, a wearable by Meta (commercial): 4 verified deployments on record. 9 sources back the record.
Overview
Ray-Ban Meta is the line of AI-augmented smart glasses co-developed by Meta and EssilorLuxottica (the Ray-Ban brand owner). The registry records it as the canonical AI-augmented (not AI-native) case: these are mainstream eyewear (prescription lenses or sunglasses) with a camera, open-ear audio, calls, and livestreaming, on top of which Meta AI is layered as a voice and multimodal 'look and ask' feature.
The lineage shows the augmentation explicitly: first-gen Ray-Ban Stories (2021) shipped with cameras and audio but no AI assistant; Meta AI was added with the second-generation Ray-Ban Meta (2023, $299); and the 2025 Connect lineup added Ray-Ban Meta Gen 2, Oakley Meta Vanguard, and the Ray-Ban Display with an sEMG Neural Band ($799). The glasses are genuinely consumer-available and mainstream at retail, and Meta extended the EssilorLuxottica partnership beyond 2030 (Meta holds about a 5% stake).
Reported sales of about 7 million units in 2025 are company-stated (EssilorLuxottica earnings), not independently audited. Maturity=commercial (shipping at scale).
Verified vs. claimed
- Maturity stage
- commercial(Commercially deployed with revenue-generating operations.)
- Sources on file
- View all sources →
Key facts
Price
Price
Price
Production target
Form factor
Subscription
Specs
Notes
Lineup
Battery
Function
Weight kg
Form Factor
Data & sources
Press releases
1
News coverage
1
Web sources
7
9 sources backing this record.View all →
Availability and pricing
- Availability
- Shipping now
- Price
- $379 (actual sale price)as of 2026-06-17
- Units in field
- Not disclosed
- Sales model
- Not disclosed
- Lead time
- Not disclosed
Pricing
One-time purchase
$379 USDactual sale priceas of 2026-06-17
History
- 2026-06$379 - $499actual sale priceRay-Ban Meta pricing (maker)
- 2026-06$299 - $799actual sale priceMeta / Ray-Ban Meta
Price status: actual-sale-price = real published price at time of sale; manufacturer-target = vendor target, not yet realized; analyst-estimate = third-party projection, not a vendor figure; not-announced = no price on record.
Prices verified as of Jun 17, 2026
Deployments (4)
Commercial product — available for purchase in this market.
- Ray-Ban Meta at United Kingdom, Europeoperational
Commercial product — available for purchase in this market.
- Ray-Ban Meta at Canada, USAoperational
Commercial product — available for purchase in this market.
- Ray-Ban Meta at Germany, Europeoperational
Commercial product — available for purchase in this market.
Ray-Ban Meta on the deployment map
View the global mapWhere Ray-Ban Meta is verified operating. Explore the deployment map by place and type.
Recent activity
Every change to this record is dated, sourced, and independently verified where marked.
- Price point recorded: $379VerifiedJun 17, 2026
Actual sale price
- Price point recorded: $379-$499VerifiedJun 17, 2026
Actual sale price
- Verified media addedVerifiedJun 11, 2026
Meet the World's Most Advanced AI Glasses | Meta Ray-Ban Display @...
- Verified media addedVerifiedJun 5, 2026
Ray-Ban Meta smart glasses
- Record createdJun 3, 2026
Added to the verified registry
Manufacturer-attributed media (1)
Manufacturer-supplied media at the model level. Not tied to an independently verified named-site deployment. Verification posture is product-showcase from the maker, distinct from the deployment-verified evidence in the section above.
Meta's introduction of the Ray-Ban Meta smart glasses (Meta with EssilorLuxottica). A phone-tethered companion device with camera and audio; the base model has no display.
Supply chain (2)
Compute / semiconductor
- QualcommQualcomm Snapdragon AR1 Gen1 Platform -- dedicated smart-glasses SoC; dual ISPs for 12MP camera, AI processing, connectivitysupplies
Mechanical / contract manufacturing
- EssilorLuxotticaEssilorLuxottica frame and optical assembly -- EssilorLuxottica manufactures the complete Ray-Ban Meta physical chassis using Luxottica's proprietary frame tooling and Ray-Ban's heritage form factors (Wayfarer, Headliner, Skyler, Folded); Luxottica integrates the Meta electronics package (speakers, camera, LED indicators, charging contacts) into the frame during production; EssilorLuxottica also supplies the prescription-lens compatible optical system through the Essilor lens divisionmanufactures-for
Suppliers appear here when verified with at least two strong sources (maker-official / IR / regulatory / standards-body / verified tier-2). Sources are append-only; corrections add new sources rather than rewrite history.
Safety record
No incidents on record for Ray-Ban Meta.
Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.
Sources (9)
- https://about.fb.com/news/2023/09/new-ray-ban-meta-smart-glasses/
- https://about.fb.com/news/2025/09/meta-ray-ban-display-ai-glasses-emg-wristband/
- https://about.fb.com/news/2021/09/introducing-ray-ban-stories-smart-glasses/
- https://www.essilorluxottica.com/en/newsroom/press-releases/essilorluxottica-and-meta-announce-long-term-partnership/
- https://www.engadget.com/wearables/everything-meta-announced-at-connect-2025-second-gen-ray-ban-meta-oakley-meta-vanguard-and-meta-ray-ban-display-100007120.html
- https://www.cnbc.com/2026/02/11/ray-ban-maker-essilorluxottica-triples-sales-of-meta-ai-glasses.html
- https://www.uploadvr.com/meta-essilorluxottica-sold-7-million-smart-glasses-in-2025/
- https://www.roadtovr.com/meta-ray-ban-partnership-2030-ar-fashion
- https://about.fb.com/news/2025/09/ray-ban-meta-gen-2-better-battery-life-video-capture/
Compare Ray-Ban Meta
Common questions
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Methodology: Verified · 9 sources (1 primary) · last reviewed 2026-07-22
Verification posture
Verified
High confidence
Review state
Stable
Last reviewed 2026-07-22
Maturity + lifecycle
Maturity stage: commercial
Lifecycle: active
Architectural position
Cohort: wearable
Sources by quality tier
- 7
- unclassified
- Unclassified source
- 1
- secondary-established-publication
- Established publication
- 1
- primary-company-ir
- Company IR disclosure
The framework is documented at /methodology. Corrections at /corrections. Reviewer: DEPLOY editorial team.
Methodology surface for Ray-Ban Meta.Recent coverage
Ray-Ban Meta in third-party press
Attention vs reality over time
Media mentions per month (area) against verified deployment events (dots). A press spike over a flat deployment line is the hype gap, drawn over time.
In the press
Recent coverage mentioning Ray-Ban Meta from third-party publications. Automatically surfaced; not part of the verified registry record.
Meta brings one of the Ray-Ban Display’s most useful features to its standard smart glasses
Meta's latest firmware update for the standard Ray-Ban Meta glasses brings voice-activated turn-by-turn navigation, spatial audio processing, and more.
Meta’s smart glasses are the latest weapon for school bullies
Teens are using Ray-Ban Meta smart glasses to secretly film classmates and teachers at school, with the harassment disproportionately aimed at girls. Much of the footage stayed…
Meta Glasses Update Adds Longer Video And WhatsApp Calls
Meta has rolled out software version 127 for its smart glasses portfolio, introducing expanded video recording limits, hands-free communications, and specialized hands-free sports…
Caviar just gave Meta’s smart glasses the gold treatment but forgot to make it pretty
Luxury brand Caviar has unveiled a $6,840 version of the Ray-Ban Meta AI glasses, adding 24-karat gold accents and an alligator leather case.
Lorde says Ray-Ban Meta AI glasses are ‘not sexy’
Lorde was performing at the Real Cool Festival in Madrid on Thursday and took some time during her set to speak out against AI glasses. While she didn't specify any brands in…
Apple loses challenges against EU rules to curb Big Tech
Apple lost its challenge on Wednesday against landmark EU rules that designate its app stores and operating system iOS as gatekeepers subject to obligations aimed at giving rivals…
French Watchdog Orders Meta Negotiations Over News Copyright
Meta Platforms Inc. was ordered by the French competition watchdog to hold talks with news organizations over copyright payments, following two complaints that the social media…
Meta’s glasses will turn off the camera if you tamper with the privacy light
Amid public backlash over its smart glasses, Meta announced that it will be updating its glasses with a new feature that will disable the camera when it detects that someone has…
Meta just launched a new AI generator, Muse Image, and users are already pushing back over use of their photos
The new image-generating model has numerous use cases, including advertising and decorating, and creator-based opportunities.
Meta Has a New AI Image Tool, and I Already Used It to Deepfake My Friend's Instagram
Instagram users might want to opt out of this AI setting right now.
Meta Now Lets Anyone Use Your Instagram Photos in AI Images—Unless You Opt Out
As part of Meta’s Muse Image model rollout, Instagram users with public accounts need to opt out to block AI generations of their content.
Meta’s new Muse Image model can pull other Instagram users into AI photos
Meta is launching the first AI image generation model made by its Superintelligence Labs division. The Muse Image model now powers the image-making tools across the Meta AI app,…
Machine-readable surfaces
- Markdown mirror: /models/ray-ban-meta.md
- JSON-LD: embedded in this page’s head
- REST API: /v1/models/8a54f266-0d57-413d-80ab-5010ed2d695e
- Revision history: /models/ray-ban-meta/history
- Data documentation: /data
- Query this programmatically: Deploy MCP
Buyer-facing pricing: deploy.report/price/ray-ban-meta
Video
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Meta Burns $2.65B in AI Tokens | STT GDC India Eyes $1B IPO | IBM Brings Quantum Computer to Amaravati | Elon Musk AI Phone Rumours Grow | ToneTag Launches AI B
CNBC's Julia Boorstin reports on Meta CEO Mark Zuckerberg's comments during the company's town hall, according to reporting from Reuters.
The Kylie Jenner Meta glasses collab has gone viral, and may be the first step to broadening the reach of the Meta smartglasses. For a long time, the Meta Ray B
Reality vs attention
Ray-Ban Meta draws attention at the 99th percentile but verifies reality at the 88th percentile among wearable robots. Hype Gap +11.2, 14th widest among wearable robots.
6-month trend
Analysis
Strong recent media coverage and press activity. Thin deployment record; scale validation still in progress.
Signal flags
Dimension breakdown
Verified signal
Attention (reach, not merit)
DEPLOY Intelligence scores are computed from verified registry data: confirmed deployments, disclosed funding rounds, regulatory filings, active job listings, video viewership, and press coverage. Confidence ratings reflect data availability. Scores update nightly.
DEPLOY Indices — verified vs claimed
Last computed: Sep 2, 2026