DEPLOYDatabase

Robot model

See & Spray

Blue River Technology's See & Spray is a precision agriculture system that uses machine vision to distinguish individual weeds from crops in real time along a…

Track See & Spray
Manufacturer
Blue River Technology
Form factor
agriculture
Maturity
research
Lifecycle
active

The verified answer

As of Aug 2026, DEPLOY verifies See & Spray, a agriculture by Blue River Technology (research). 2 sources back the record.

Overview

Blue River Technology's See & Spray is a precision agriculture system that uses machine vision to distinguish individual weeds from crops in real time along a spray boom. The system activates herbicide nozzles only over detected weeds, substantially reducing herbicide use compared to broadcast application.

Blue River Technology was acquired by John Deere in 2017 for approximately $305 million; the technology is now commercially available as See & Spray Select and See & Spray Ultimate integrated into John Deere sprayers.

Verified vs. claimed

Maturity stage
research(Lab-stage only; no commercial or public deployment reported.)
Sources on file
View all sources →

No verified deployments on file. DEPLOY tracks independently-sourced deployment evidence separately from manufacturer capability claims.

Key facts

Form factor

agriculture

Product variants

2

Herbicide reduction

up to 90%

Acquisition price

approximately $305 million

Acquisition year

2017

Specs

Product variants

2

Herbicide reduction pct

up to 90

Data & sources

Web sources

2

2 sources backing this record.View all →

Pricing

No verified price is on record for See & Spray. Physical-AI systems are often sold through enterprise contracts or operated as a service rather than at a public list price.

How DEPLOY tracks pricing

See & Spray on the deployment map

View the global map

Where See & Spray is verified operating. Explore the deployment map by place and type.

Free to use on your site, with a link back to DEPLOY.

Recent activity

Every change to this record is dated, sourced, and independently verified where marked.

Full change history →

Safety record

No incidents on record for See & Spray.

Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.

Sources (2)

  1. See & Spray | John Deere · https://www.deere.com/en/sprayers/see-spray/
  2. Blue River Technology · https://www.bluerivertech.com/

Common questions

What is See & Spray?
Blue River Technology's See & Spray is a precision agriculture system that uses machine vision to distinguish individual weeds from crops in real time along a spray boom. The system activates herbicide nozzles only over detected weeds, substantially reducing herbicide use compared to broadcast application. Blue River Technology was acquired by John Deere in 2017 for approximately $305 million; the technology is now commercially available as See & Spray Select and See & Spray Ultimate integrated into John Deere sprayers.
How much does See & Spray cost?
See & Spray's price is not publicly disclosed. DEPLOY has no verified price on record for See & Spray from Blue River Technology. Physical-AI systems like this are often sold through enterprise contracts or operated as a service rather than at a public list price; check the manufacturer for the latest.
Is See & Spray actually deployed in the real world?
See & Spray is at the research stage: it exists, but DEPLOY has no verified real-world deployment on record. Manufacturer capability claims should be read as claims pending independent verification.
Who makes See & Spray?
See & Spray is made by Blue River Technology, based in Sunnyvale, California, USA, founded in 2011.
Can you buy See & Spray?
See & Spray is at research stage and is not yet available for sale.
What are alternatives to See & Spray?
On the DEPLOY registry, comparable agriculture robots to See & Spray include VMS V310, Solinftec Solix Ag Robotics, Ted, ARA.
How does See & Spray compare to VMS V310?
See & Spray and VMS V310 (DeLaval · 9 deployments) are both agriculture robots on the DEPLOY registry. See & Spray has 0 verified deployments on record. Compare both records for specs, safety, deployments, and verified-vs-claimed autonomy.
Is See & Spray a top agriculture?
On DEPLOY's intelligence score, which blends verified deployments, safety, adoption, media, and IP signals, See & Spray ranks in roughly the top 95% of agriculture models tracked by the registry.
What is See & Spray's maturity stage?
See & Spray is at the research stage on the DEPLOY maturity ladder (research, prototype, pilot, commercial, production). Research stage means active development without commercial deployments on file.
Where is See & Spray deployed?
No verified deployments of See & Spray are currently on the DEPLOY registry. DEPLOY records deployments only when verified at a named site with a primary source; absence may reflect pre-deployment, research, or manufacturer-internal use.
Is See & Spray safe?
See & Spray has no incidents on record in the DEPLOY registry. This does not constitute a safety guarantee; it reflects the incidents DEPLOY has tracked and verified to date.
Methodology: Verified · 2 sources (no primary) · last reviewed 2026-07-12

Verification posture

Verified

Low confidence

Review state

Stable

Last reviewed 2026-07-12

Maturity + lifecycle

Maturity stage: research

Lifecycle: active

Architectural position

Cohort: agriculture

Sources by quality tier

2
unclassified
Unclassified source

The framework is documented at /methodology. Corrections at /corrections. Reviewer: DEPLOY editorial team.

Methodology surface for See & Spray.

Recent coverage

See & Spray in third-party press

John Deere Acquires See & Spray Robotics Startup Blue River Technology for 05M

Sep 7, 2017