DEPLOYDatabase

Company

Bee

Bee is a $50 AI wearable device company acquired by Amazon.

Founded
2022
HQ
San Francisco, California, USA
Status
Amazon subsidiary (acquired 2025)

The verified answer

As of Sep 2026, DEPLOY verifies Bee: 3 models, 9 deployments across 4 regions. 4 sources back the record.

CategoryWearable AI

Overview

Bee is a $50 AI wearable device company acquired by Amazon. The Bee device captures audio conversations throughout the day and provides AI-powered personal assistance. Co-founded by Maria de Lourdes Zollo (CEO). Offers subscription at $19/month. Three models: Bee Pioneer, Bee Plus, and Bee Pro.

Verified record

Verified deployments
9 deployments on file
Active incidents
None on file

Key facts

Status

Acquired by Amazon (announced Jul 22 2025; closed by Jan 2026); still shipping the Bee bracelet.

Product

Bee wearable personal AI bracelet

Product function

Records and transcribes the day into to-dos and summaries

Post-acquisition role

Operates as a distinct Amazon product line

Acquisition

Acquired by Amazon (2025), San Francisco, founded ~2022, wearable AI device

Financial stage

Acquired (Amazon subsidiary, Bee wearable AI, personal AI companion, recording daily interactions)

CEO & Co-founder

Price

$49.99 (hardware) + $19/month subscription

Models

3 models in registry

Data & sources

Press releases

1

News coverage

3

4 sources backing this record.View all →

Partnerships

Every company Bee has built with, alongside the ones only announced in a press release.

1 total1 operating1 ended

Most-frequent partners

  1. 1Amazon1× joint

Most recent

  1. with Amazonoperating

Relationships

AAmazonInvestorBBeeCustomer

Current leadership (1)

Founders (1)

See all founders across the registry →

Safety record

No incidents on record for Bee.

Only active incidents are counted. Retracted incidents are excluded from this summary but remain reachable at their canonical URLs.

Full safety record: incidents, sourcing, and exposure data →

Operator customers (1)

  • Bee9 deployments

Recent coverage

Bee in third-party press

Peers

35 peers across 1 segment. Every Bee competitor derived from shared form-factor and application-domain edges.

wearable(35)

32 companies in this segment · highly_concentrated (HHI 2595.3892239124602) · leader Oculus VR at 4361%